http://www.merlot.org:80/merlot/ A search of MERLOT learning exercises Copyright 1997-2013 MERLOT. All rights reserved. Sat, 25 May 2013 12:29:41 PDT Sat, 25 May 2013 12:29:41 PDT http://www.merlot.org:80/merlot/images/merlot.gif http://www.merlot.org:80/merlot/ 44 34 http://www.merlot.org/merlot/viewAssignment.htm?id=91650 The collection of advertising slogans, jingles, and catchphrases can be used as a basis for recall-style quizzes. Students can be presented a slogan and then asked to recall the product associated with it. Conversely, students can be presented with the product and then asked to recall the slogan. http://www.merlot.org/merlot/viewAssignment.htm?id=91647 Use the Retail Alphabet Game as a fun Ice Breaker at the beginning of the course. It gets students interacting with each other in a fun environment while providing some initial exposure to branding and advertising concepts.