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Items 1 - 10 shown of 623 results

Author: University of Bristol
This is an excellent interactive on-line case study of the Cameron Hot Air Balloon factory in Bristol,...
Type: Case Study
Date Added: Jul 08, 2000
Date Modified: Jun 21, 2012
MERLOT Classics
Peer Review (1)5 stars
Comments (7)avg: 4.86 stars
Personal Collections (89)
Learning Exercises (2)
Accessibility Info (none)

Author: Scott armstrong
This site contains information on developing and evaluating advertising campaigns, along with educational...
Type: Reference Material
Date Added: Mar 01, 2003
Date Modified: Jun 09, 2012
MERLOT Classics
Peer Review (1)5 stars
Comments (2)avg: 3.5 stars
Personal Collections (34)
Learning Exercises (none)
Accessibility Info (none)

Author: Unknown
This is an interactive exercise in which students study a movie theater and the five attributes that are...
Type: Simulation
Date Added: Jul 14, 2004
Date Modified: Jun 09, 2012
MERLOT Classics
Peer Review (1)4.75 stars
Comments (4)avg: 4.5 stars
Personal Collections (18)
Learning Exercises (none)
Accessibility Info (none)

Author: Louise Ripley
This is the Introductory Unit, the first of twelve in an online course in Introductory Marketing where...
Type: Reference Material
Date Added: Dec 05, 2005
Date Modified: Oct 13, 2012
MERLOT Classics
Peer Review (1)4.7 stars
Comments (2)avg: 4 stars
Personal Collections (11)
Learning Exercises (none)
Accessibility Info (none)

Author: Terry Dugas
This module is part of a general course, Media and Culture, designed to accompany a CD rom. The material...
Type: Presentation
Date Added: Sep 24, 2001
Date Modified: Feb 14, 2012
 
Peer Review (1)5 stars
Comments (3)avg: 4.67 stars
Personal Collections (11)
Learning Exercises (none)
Accessibility Info (none)

Author: Hosted and maintained by Ken McGraw, Mark Tew, and John E. Williams and the University of Mississippi
"Psych Experiments is an on-line cognitive and social psychology laboratory site that has been developed...
Type: Simulation
Date Added: Nov 14, 2000
Date Modified: May 06, 2009
 
Peer Review (1)5 stars
Comments (2)avg: 5 stars
Personal Collections (11)
Learning Exercises (none)
Accessibility Info (none)

Author: Lars Perner
This is a lecture on the global marketplace. Topics include Marketing Research, Electronic Commerce,...
Type: Presentation
Date Added: Oct 02, 2004
Date Modified: Aug 05, 2012
 
Peer Review (1)5 stars
Comments (1)
Personal Collections (6)
Learning Exercises (none)
Accessibility Info (none)

Author: Jim Riley
This is a brief case study regarding Innocent Drinks and McDonalds.  Innocent is using a trial of...
Type: Case Study
Date Added: Jul 01, 2007
Date Modified: Nov 26, 2012
 
Peer Review (1)5 stars
Comments (1)avg: 1 star
Personal Collections (2)
Learning Exercises (none)
Accessibility Info (none)

Author: Michelle Kunz
This is an assignment using the PRIZM zip code geo-demographics to illustrate consumer markets and...
Type: Assignment
Date Added: Aug 13, 2010
Date Modified: Jun 13, 2012
 
Peer Review (1)5 stars
Comments (1)avg: 4 stars
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Author: The Aspen Institute Business and Society Program
CasePlace.org is a free, practical on-line resource for up-to-date case studies, syllabi and innovating...
Type: Collection
Date Added: Dec 29, 2006
Date Modified: Sep 29, 2012
 
Peer Review (1)5 stars
Comments (none)
Personal Collections (12)
Learning Exercises (none)
Accessibility Info (none)
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