|
Author:
Rob Stokes
All the key terms and concepts for a solid foundation. Real life case studies showcasing eMarketing in...
Type: Open Textbook
Date Added: Aug 24, 2008
Date Modified: Jul 18, 2012
|
|
|
|
Author:
Larry Walther
This principles of accounting website provides a free comprehensive textbook and learning center. Both...
Type: Open Textbook
Date Added: Dec 26, 2009
Date Modified: Jan 25, 2011
|
|
|
|
Author:
Christopher J. Skousen, Larry M. Walther
״This book is the second of seven books which introduces the basic principles of accounting, focusing...
Type: Open Textbook
Date Added: Mar 11, 2010
Date Modified: May 29, 2012
|
|
|
|
Author:
Michael R. Solomon, Amit Nizan, Lisa Duke Cornell
״This book is the first of its kind to teach advertising concepts by reverse engineering a real...
Type: Open Textbook
Date Added: Feb 15, 2010
Date Modified: Jan 07, 2013
|
|
|
|
Author:
John K. (Jeff) Tanner, Mary Anne Raymond
This is a free online textbook that can be read directly from the site. It can also be customized by the...
Type: Open Textbook
Date Added: Mar 23, 2010
Date Modified: Jan 09, 2013
|
|
|
|
Author:
Greg Brue
״This guide simplifies the terminology and methodology of Six Sigma to make the process accessible and...
Type: Open Textbook
Date Added: Jun 29, 2011
Date Modified: Dec 21, 2012
|
|
|
|
Author:
John J. Bartholdi, III
This is a free, online textbook and accompanying materials for a grad school course. The textbook is...
Type: Open Textbook
Date Added: Apr 29, 2010
Date Modified: Jun 19, 2012
|
|
|
|
Author:
The Open University
This online textbook/course is presented as a unit for a marketing class. "Marketing means different...
Type: Open Textbook
Date Added: Feb 15, 2010
Date Modified: Apr 19, 2011
|
|
|
|
Author:
Barbara Beshel
״An Introduction to Franchising is designed to introduce young people to the fascinating world of...
Type: Open Textbook
Date Added: Jun 29, 2011
Date Modified: Jun 27, 2012
|
|
|
|
Author:
Kimberly Richmond
This is a free, online textbook offered offered by Saylor Foundation.According to the authors, "The Power...
Type: Open Textbook
Date Added: Apr 02, 2010
Date Modified: Jan 09, 2013
|
|
|
 |
|
|
|
