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Author:
Michelle Kunz
This assignment uses the Near Beer supply chain management simulation to demonstrate the complexities of...
Type: Assignment
Date Added: Aug 13, 2010
Date Modified: Jan 12, 2013
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Author:
Michelle Kunz
This is an assignment using the PRIZM zip code geo-demographics to illustrate consumer markets and...
Type: Assignment
Date Added: Aug 13, 2010
Date Modified: Apr 17, 2013
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Author:
Michelle Kunz
This is an in-class activity used to demonstrate the life time value of customer satisfaction.
Type: Assignment
Date Added: Aug 13, 2010
Date Modified: Feb 21, 2013
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Author:
Michelle Kunz
This is an activity which demonstrated hemispherical lateralization.
Type: Assignment
Date Added: Aug 13, 2010
Date Modified: Apr 29, 2013
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Author:
Michelle Kunz
This activity ask students to use the demographic and lifestyle data available on the ERsys.com site to...
Type: Assignment
Date Added: Aug 13, 2010
Date Modified: Jun 08, 2012
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Author:
Michelle Kunz
This assignment uses the PBS Frontline documentary Merchants of Cool to examine the influence of media on...
Type: Assignment
Date Added: Aug 13, 2010
Date Modified: Jun 08, 2012
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Author:
Michelle Kunz
This is an in-class game/activity, or additional assignment which introduces social class in a consumer...
Type: Assignment
Date Added: Aug 13, 2010
Date Modified: Apr 17, 2013
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Author:
Michelle Kunz
This is an assignment using an online break-even analysis calculator, appropriate for any lower level...
Type: Assignment
Date Added: Aug 13, 2010
Date Modified: Aug 13, 2010
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Author:
Michelle Kunz
This is an in-class exercise to illustrate individual differences in perception.
Type: Assignment
Date Added: Aug 13, 2010
Date Modified: Aug 13, 2010
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Author:
Michelle Kunz
Two formulas and a scenario for students to apply two retail gravitation models used to predict where...
Type: Assignment
Date Added: Aug 13, 2010
Date Modified: Aug 13, 2010
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