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MERLOT II






        

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Materials 1 - 7 shown of 7 results

Cours de Marketing : collection complète...

Collection complète de cours de marketing.247 pages décomposées en 38 Chapitres : Des bases du Marketing à la Négociation et... see more
Material Type: Collection
Author: Chrsitophe M-A Bechellaoui et Anne Parmentelot
Date Added: Nov 03, 2005 Date Modified: May 19, 2011
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Editor Review avg: 4 rating
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"Sur les traces du consommateur, de la relation à la transaction."

Le merchandising, approche avancée...Cours dispensé en Formation de promoteurs de ventes France pour le groupe chocolatier... see more
Material Type: Presentation
Author: Christophe M-A Bechellaoui
Date Added: Nov 03, 2005 Date Modified: Nov 03, 2005
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Editor Review avg: 3 rating
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Catégorie Managment : application, le cas de Leclerc Léognan...

Une application concrète du catégorie managment dans la grande distribution Française...Formation pour le Groupe Ferrero... see more
Material Type: Presentation
Author: Chrsitophe M-A Bechellaoui
Date Added: Nov 03, 2005 Date Modified: Nov 03, 2005
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Editor Review avg: 4 rating
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Gestion des Conflits : Avec l’Investigation Appréciative.

La gestion des conflits : une approche par l'investigation appréciative. D'après les travaux de David Copperrider.
Material Type: Presentation
Author: Christophe M-A Bechellaoui
Date Added: Nov 03, 2005 Date Modified: Nov 03, 2005
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Investigation Appréciative : Processus pertinent de développement des organisations

Investigation Appréciative : Processus pertinent de développement des organisations.
Material Type: Presentation
Author: Christophe M-A Bechellaoui
Date Added: Nov 03, 2005 Date Modified: Nov 03, 2005
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Les boîtes à outils de la gestion commerciale : n°1

Petite application simple et intéractive sur les calculs commerciaux de base.
Material Type: Tutorial
Author: Christophe M-A Bechellaoui
Date Added: Nov 03, 2005 Date Modified: Nov 03, 2005
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Les marques : Symbolique et première approche

"La laideur se vent mal" : Petite rappel des notions "de marque" et "d'univers de marque". Support simple et coloré, il... see more
Material Type: Collection
Author: Bechellaoui Christophe
Date Added: May 16, 2004 Date Modified: Nov 03, 2005
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