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MERLOT II






        

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Materials 1 - 10 shown of 32 results

Managing the Digital Enterprise MERLOT Classic

"Managing the Digital Enterprise" is open courseware for teaching a university-level course in e-commerce. It delivers all of... see more
Material Type: Online Course
Author: Michael Rappa
Date Added: Mar 31, 2000 Date Modified: Jun 10, 2014
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About this material:
Peer Reviews 5 rating
User Rating 4.5 user rating
Discussion (5 Comments)
Personal Collections (82)
Learning Exercises (none)
Accessibility Info (none)

E-Commerce Business Ethics Case Study MERLOT Classic

Students will explore ethical decision making and current issues in e-commerce as they follow the developments of E-Kin -- a... see more
Material Type: Case Study
Author: Terry Morris
Date Added: Jan 25, 2006 Date Modified: May 05, 2014
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About this material:
Peer Reviews 4.75 rating
User Rating 4.71 user rating
Discussion (7 Comments)
Personal Collections (21)
Learning Exercises (none)
Accessibility Info (none)

An Overview of Business Online

The concepts covered in 'An Overview of Business Online' are very large and no single resource can hope to cover all of these... see more
Material Type: Presentation
Author: BizEd
Date Added: Dec 28, 2005 Date Modified: Sep 07, 2011
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About this material:
Peer Reviews 4.75 rating
User Rating (not rated)
Discussion (none)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Principles of Online Presence

The purpose of this module is to investigate some of the reasons why businesses develop an online presence and the impact... see more
Material Type: Presentation
Author: Biz/ed - a JISC funded service.
Date Added: Dec 28, 2005 Date Modified: Jun 01, 2010
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About this material:
Peer Reviews 4.5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Business Models on the Web

This is a taxonomy of the different types of business models that have been created by e-business. The author categorizes the... see more
Material Type: Tutorial
Author: Michael Rappa
Date Added: Nov 17, 2000 Date Modified: Aug 08, 2013
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About this material:
Peer Reviews 3.67 rating
User Rating 4 user rating
Discussion (1 Comment)
Personal Collections (4)
Learning Exercises (1)
Accessibility Info (none)

E-Commerce Cases

This is the companion site to a book, but users are able to download three cases for free. Amazon.com - A Business History... see more
Material Type: Case Study
Author: Sandeep Krishnamurthy
Date Added: Oct 24, 2002 Date Modified: Jul 25, 2010
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About this material:
Peer Reviews 4 rating
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Discussion (none)
Personal Collections (4)
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Ecommerce at Yunnan Lucky Air

"In 2008, China-based Lucky Air, a low cost, domestic airline modeled after Southwest Airlines in the United States, was... see more
Material Type: Case Study
Author: Inaki Berenguer
Date Added: Jan 27, 2009 Date Modified: Mar 20, 2014
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About this material:
Peer Reviews 4.75 rating
User Rating (not rated)
Discussion (none)
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Learning Exercises (none)
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Managing the Customer Experience Online and Offline

Chris Conley, CEO of Joie de Vivre Hotelier, discusses how the internet makes it possible for consumers to share their... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Mar 12, 2014
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About this material:
Peer Reviews 3.75 rating
User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Electronic Commerce: The Strategic Perspective (2nd ed.)

PDF documentThis exciting new text provides a strategic marketing and managerial perspective of electronic commerce. The... see more
Material Type: Open Textbook
Author: Leyland F. Pitt, Richard T Watson, Pierre Berthon, George M. Zinkahn
Date Added: Oct 06, 2008 Date Modified: Jun 03, 2014
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Editor Review (not reviewed)
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Personal Collections (16)
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Building virtual enterprises

Introduction to infrastructure technology enabling online virtual enterprises. (linked to tutorial activities)
Material Type: Tutorial
Author: Loftus, John
Date Added: Apr 02, 2005 Date Modified: Dec 08, 2008
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About this material:
Editor Review avg: 4.5 rating
User Rating (not rated)
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Personal Collections (3)
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