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MERLOT II






        

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Materials 1 - 6 shown of 6 results

Electronic Commerce: The Strategic Perspective (2nd ed.)

PDF documentThis exciting new text provides a strategic marketing and managerial perspective of electronic commerce. The... see more
Material Type: Open Textbook
Author: Leyland F. Pitt, Richard T Watson, Pierre Berthon, George M. Zinkahn
Date Added: Oct 06, 2008 Date Modified: Sep 03, 2013
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E-Commerce and E-Business

״Internet commerce is a powerful tool in the economic growth of developing countries. However, this is premised on strong... see more
Material Type: Open Textbook
Author: Zorayda Ruth Andam
Date Added: Jun 30, 2011 Date Modified: Jun 30, 2011
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How to Grow Your Small Business Rapidly Online

״This book shows you how to: take full advantage of the web and the extensive and inexpensive range of electronic marketing... see more
Material Type: Open Textbook
Author: Jim Green
Date Added: Jun 29, 2011 Date Modified: Jun 29, 2011
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How to Make a Fortune on the Internet

״If you can point and click a mouse, type on a keyboard and have a basic grasp of the English language then you can make a... see more
Material Type: Open Textbook
Author: Ajay Ahuja
Date Added: Jun 29, 2011 Date Modified: Jun 29, 2011
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Search Engine Optimisation

This is a free textbook offered by BookBoon.'Search Engine Optimization (also known as search engine optimisation or SEO) is... see more
Material Type: Open Textbook
Author: Jacqui Carrel
Date Added: Feb 17, 2014 Date Modified: Mar 05, 2014
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Social Media And Business Intelligence

This is a free textbook offered by BookBoon.'Social Media is already very well known and widely used, but there is still a... see more
Material Type: Open Textbook
Author: CIO Whitepapers
Date Added: Feb 06, 2013 Date Modified: Feb 06, 2013
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