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MERLOT II






        

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Materials 1 - 10 shown of 15 results

The Cameron Balloon Factory MERLOT Classic

This is an excellent interactive on-line case study of the Cameron Hot Air Balloon factory in Bristol, UK. It covers many... see more
Material Type: Case Study
Author: University of Bristol
Date Added: Jul 08, 2000 Date Modified: Jul 26, 2014
Peer Review for material titled "The Cameron Balloon Factory"
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About this material:
Peer review 5 rating
Peer Reviews 5 rating
User review 4.89 average rating
User Rating 4.89 user rating
Discussion (10 Comments)
Personal Collections (94)
Learning Exercises (2)
Accessibility Info (none)

Core Concepts of Marketing

Demonstrates how companies use marketing. Provides specific examples in text discussions, chapter openers, the Integrated... see more
Material Type: Open Textbook
Author: John Burnett
Date Added: Dec 19, 2008 Date Modified: Apr 22, 2014
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About this material:
Peer review 4 rating
Peer Reviews 4 rating
User Rating (not rated)
Discussion (none)
Personal Collections (11)
Learning Exercises (none)
Accessibility Info (1)

Business Planning Tutorials

 This website has numerous business tutorials to help understand and or build a business. Current Tutorials Include: Planning... see more
Material Type: Tutorial
Author: Tim Berry
Date Added: Nov 20, 2009 Date Modified: Aug 05, 2012
Peer Review for material titled "Business Planning Tutorials"
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About this material:
Peer review 4.5 rating
Peer Reviews 4.5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (2)
Learning Exercises (none)
Accessibility Info (none)

B2B Marketing Plan

An outline, description, and steps to develop a B2B marketing plan to facilitate an exchange with a business enterprise... see more
Material Type: Reference Material
Author: Irvine Clarke
Date Added: Sep 21, 2001 Date Modified: Jun 08, 2006
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About this material:
Peer review 4 rating
Peer Reviews 4 rating
User Rating (not rated)
Discussion (none)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Digital Marketing Tools

Digital Marketing Tools is an interactive technical note which introduces the students to the most important techniques of... see more
Material Type: Reference Material
Author: Manuel A. Alonso
Date Added: Feb 09, 2009 Date Modified: Jul 30, 2011
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About this material:
Peer review 4 rating
Peer Reviews 4 rating
User Rating (not rated)
Discussion (none)
Personal Collections (4)
Learning Exercises (none)
Accessibility Info (none)

15.818 Pricing

This course, primarily discussion based, provides a framework for understanding pricing strategies and tactics. Topics... see more
Material Type: Online Course
Author: Prof. Catherine Tucker
Date Added: Jun 09, 2011 Date Modified: Jul 10, 2011
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Agricultural Marketing Resource Center

The mission of the Agricultural Marketing Resource Center is to provide independent producers and processors with critical... see more
Material Type: Collection
Author: Agricultural Marketing Resource Center
Date Added: Jun 18, 2005 Date Modified: Jun 11, 2009
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Good quality material; may be reviewed
avg: 4 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Animated Business Card

This is a tutorial on youtube that explains in detail how to develop a two sided animated business card in Flash CS4. This is... see more
Material Type: Tutorial
Author: Tutvid.com
Date Added: Nov 20, 2009 Date Modified: Nov 20, 2009
Peer Review for material titled "Animated Business Card"
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Useful material in MERLOT
avg: 3 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Brand Management Microworld

This stand-alone simulation address issues that are typical to fast moving consumer goods product launches; e.g., whether to... see more
Material Type: Simulation
Author: Christina Spencer
Date Added: Feb 17, 2003 Date Modified: Sep 05, 2008
Peer Review for material titled "Brand Management Microworld"
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Useful material in MERLOT
avg: 3 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Free Internet marketing software

An interesting free Internet marketing software, allowing one to choose digital products.
Material Type: Reference Material
Author: George Litvine
Date Added: Oct 30, 2009 Date Modified: Oct 30, 2009
Peer Review for material titled "Free Internet marketing software"
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review (not reviewed)
User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)
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