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MERLOT II






        

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Materials 1 - 9 shown of 9 results

Readings on Supply Chain Management

This site provides links to a series of articles concerning Supply Chain Management. Some of the articles are several years... see more
Material Type: Collection
Author: R.G. Chapman
Date Added: Sep 13, 2002 Date Modified: Jan 26, 2009
Peer Review for material titled "Readings on Supply Chain Management"
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About this material:
Peer review 3 rating
Peer Reviews 3 rating
User Rating (not rated)
Discussion (none)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Key Elements of "World Class" Marketing

This is a marketing presentations that discusses the best ideas in marketing. Although it is a pdf file, it appears as a... see more
Material Type: Presentation
Author: Malcolm McDonald
Date Added: Jul 24, 2004 Date Modified: Jan 04, 2011
Peer Review for material titled "Key Elements of "World Class" Marketing"
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About this material:
Peer review 2.25 rating
Peer Reviews 2.25 rating
User Rating (not rated)
Discussion (none)
Personal Collections (2)
Learning Exercises (none)
Accessibility Info (none)

Market Segmentation and Market Planning

This is a presentation that covers market segmentation and planning as regards successful Customer Relationship Management... see more
Material Type: Presentation
Author: Marcus Clark
Date Added: Jul 24, 2004 Date Modified: Jul 16, 2009
Peer Review for material titled "Market Segmentation and Market Planning"
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Useful material in MERLOT
avg: 3 rating

User Rating (not rated)
Discussion (none)
Personal Collections (3)
Learning Exercises (none)
Accessibility Info (none)

Supplier Evaluation Matrix

This is a commercial site that is selling software that produces the supplier evaluation matrix. However, the charts that... see more
Material Type: Presentation
Author: The Marketing Process Company
Date Added: Jul 24, 2004 Date Modified: Jan 13, 2009
Peer Review for material titled "Supplier Evaluation Matrix"
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Useful material in MERLOT
avg: 3 rating

User Rating (not rated)
Discussion (none)
Personal Collections (2)
Learning Exercises (none)
Accessibility Info (none)

15.818 Pricing

This course, primarily discussion based, provides a framework for understanding pricing strategies and tactics. Topics... see more
Material Type: Online Course
Author: Prof. Catherine Tucker
Date Added: Jun 09, 2011 Date Modified: Jul 10, 2011
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Current Industrial Reports

Current Industrial Reports provides monthly, quarterly, and annual measures of industrial activity. The surveys measure... see more
Material Type: Reference Material
Author: U.S. Census Bureau
Date Added: Apr 20, 2002 Date Modified: Apr 20, 2002
Peer Review for material titled "Current Industrial Reports"
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Good quality material; may be reviewed
avg: 4 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Developing an Internet Marketing Strategy

'With the introduction of the Internet, there came many changes to the way a company might carry out a particular marketing... see more
Material Type: Open Textbook
Author: The Internet Marketing Academy
Date Added: Sep 10, 2012 Date Modified: Sep 10, 2012
Peer Review for material titled "Developing an Internet Marketing Strategy"
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Readings in Market Planning

This site provides links to a series of articles concerning Market Planning. Some of the articles are several years old, but... see more
Material Type: Collection
Author: R.G. Chapman
Date Added: Sep 13, 2002 Date Modified: Sep 13, 2002
Peer Review for material titled "Readings in Market Planning"
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Personal Collections for material titled "Readings in Market Planning"
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Accessibility Info for material titled "Readings in Market Planning"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Useful material in MERLOT
avg: 3 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Web 2.0 and Social Media for Business

This is a free online textbook offered by BookBoon.'Web 2.0 applications and social media have provided new venues for... see more
Material Type: Open Textbook
Author: Roger McHaney
Date Added: Dec 05, 2012 Date Modified: Dec 05, 2012
Peer Review for material titled "Web 2.0 and Social Media for Business"
User Rating for material titled "Web 2.0 and Social Media for Business"
Member Comments for material titled "Web 2.0 and Social Media for Business"
Personal Collections for material titled "Web 2.0 and Social Media for Business"
Learning Exercises for material titled "Web 2.0 and Social Media for Business"
Accessibility Info for material titled "Web 2.0 and Social Media for Business"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)
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