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MERLOT II






        

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We found 1 material in MERLOT

VALS Market Segmentation- Personality Traits and Consumer Behavior

VALS™ is a marketing and consulting tool that helps businesses worldwide develop and execute more effective strategies. The... see more
Material Type: Quiz/Test
Author: SRI Consulting Business Intelligence
Date Added: Feb 03, 2008 Date Modified: Feb 13, 2013
Peer Review for material titled "VALS Market Segmentation- Personality Traits and Consumer Behavior"
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About this material:
Peer Reviews 4.25 rating
User Rating 4 user rating
Discussion (1 Comment)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)
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