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MERLOT II






        

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Materials 1 - 10 shown of 17 results

Types of Consumer Products

This is a PowerPoint presentation that describes consumer products. Topics include classification of consumer products,... see more
Material Type: Presentation
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Jul 30, 2011
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About this material:
Peer Reviews 4.5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (3)
Learning Exercises (none)
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VALS Market Segmentation- Personality Traits and Consumer Behavior

VALS™ is a marketing and consulting tool that helps businesses worldwide develop and execute more effective strategies. The... see more
Material Type: Quiz/Test
Author: SRI Consulting Business Intelligence
Date Added: Feb 03, 2008 Date Modified: Feb 13, 2013
Peer Review for material titled "VALS Market Segmentation- Personality Traits and Consumer Behavior"
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About this material:
Peer Reviews 4.25 rating
User Rating 4 user rating
Discussion (1 Comment)
Personal Collections (1)
Learning Exercises (none)
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Amazon CEO Reveals Three Requirements for Business Success

Jeff Bezos, Chairman of Amazon, talks about the three things that drive a company forward customer obsession, invention and... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: May 08, 2014
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About this material:
Peer Reviews 4.75 rating
User Rating 5 user rating
Discussion (1 Comment)
Personal Collections (none)
Learning Exercises (none)
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Building Solid Client Relationships

Michael demonstrates his style of client relationship-building. He connects on a personal level, speaks with warmth and... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Jun 18, 2012
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About this material:
Peer Reviews 4 rating
User Rating (not rated)
Discussion (none)
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Managing the Customer Experience Online and Offline

Chris Conley, CEO of Joie de Vivre Hotelier, discusses how the internet makes it possible for consumers to share their... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Mar 12, 2014
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About this material:
Peer Reviews 3.75 rating
User Rating (not rated)
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Alison

Alison offers 400 free interactive, multimedia, Online courses to help you explore and discover new learning opportunities in... see more
Material Type: Online Course
Author: Alison.com
Date Added: May 20, 2012 Date Modified: May 01, 2014
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About this material:
Editor Review avg: 3 rating
User Rating (not rated)
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Art,Copy

Art, Copy traces the legacy of groundbreaking artists working in advertising, a field often looked down on as cheap and... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Jan 12, 2012
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About this material:
Editor Review avg: 3 rating
User Rating (not rated)
Discussion (none)
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Buzz or Zap? - Consumer psychology for the 21st century

This is a free textbook offered by BookBoon.'If you are ready to start a new business or launch a new product, you need this... see more
Material Type: Open Textbook
Author: T.L. Brink
Date Added: Feb 18, 2014 Date Modified: Mar 05, 2014
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About this material:
Editor Review avg: 3 rating
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Competing on Price versus Service

Salesmen Jim and Dwight win over a customer from a larger, lower-priced competitor by drawing a colorful comparison between... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Feb 13, 2013
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About this material:
Editor Review avg: 5 rating
User Rating 4 user rating
Discussion (1 Comment)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Consumer Segmentation

This is a PowerPoint presentation regarding consumer segmentation. It provides definitions of segmentation, indicates ways... see more
Material Type: Presentation
Author: tutor2u, tutor2u
Date Added: Sep 01, 2007 Date Modified: Sep 01, 2007
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About this material:
Editor Review avg: 5 rating
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