Search Materials
Sort materials by
Search Materials
Get more information on the MERLOT Editors' Choice Award in a new window.
Get more information on the MERLOT Classics Award in a new window.
Get more information on the JOLT Award in a new window.
Go to Search Page
Go to Partner Benefits
View material results for all categories
Search all MERLOT
Click here to go to your profile
Select to go to your workspace
Click here to go to your Dashboard Report
Click here to go to your Content Builder
Click here to log out
Search Terms
Enter username
Enter password
Please give at least one keyword of at least three characters for the search to work with. The more keywords you give, the better the search will work for you.
select OK to launch help window
cancel help

MERLOT II






        

Refine Your Search:

Materials 1 - 5 shown of 5 results

Using PRIZM Look-up to Identify Consumer Markets

This is an assignment using the PRIZM zip code geo-demographics to illustrate consumer markets and segmentation.  see more
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Apr 17, 2013
Peer Review for material titled "Using PRIZM Look-up to Identify Consumer Markets"
User Rating for material titled "Using PRIZM Look-up to Identify Consumer Markets"
Member Comments for material titled "Using PRIZM Look-up to Identify Consumer Markets"
Personal Collections for material titled "Using PRIZM Look-up to Identify Consumer Markets"
Learning Exercises for material titled "Using PRIZM Look-up to Identify Consumer Markets"
Accessibility Info for material titled "Using PRIZM Look-up to Identify Consumer Markets"
About this material:
Peer review 5 rating
Peer Reviews 5 rating
User review 4 average rating
User Rating 4 user rating
Discussion (1 Comment)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Social Class Symbols

This is an in-class game/activity, or additional assignment which introduces social class in a consumer behavior course.  see more
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Aug 21, 2014
Peer Review for material titled "Social Class Symbols"
User Rating for material titled "Social Class Symbols"
Member Comments for material titled "Social Class Symbols"
Personal Collections for material titled "Social Class Symbols"
Learning Exercises for material titled "Social Class Symbols"
Accessibility Info for material titled "Social Class Symbols"
About this material:
Peer review 4.25 rating
Peer Reviews 4.25 rating
User Rating (not rated)
Discussion (none)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Selling Teens: Using the Merchants of Cool PBS documentary to examine media influence on teens

This assignment uses the PBS Frontline documentary Merchants of Cool to examine the influence of media on teens and their... see more
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Jun 08, 2012
Peer Review for material titled "Selling Teens: Using the Merchants of Cool PBS documentary to examine media influence on teens"
User Rating for material titled "Selling Teens: Using the Merchants of Cool PBS documentary to examine media influence on teens"
Member Comments for material titled "Selling Teens: Using the Merchants of Cool PBS documentary to examine media influence on teens"
Personal Collections for material titled "Selling Teens: Using the Merchants of Cool PBS documentary to examine media influence on teens"
Learning Exercises for material titled "Selling Teens: Using the Merchants of Cool PBS documentary to examine media influence on teens"
Accessibility Info for material titled "Selling Teens: Using the Merchants of Cool PBS documentary to examine media influence on teens"
About this material:
Peer review 4.5 rating
Peer Reviews 4.5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Hemispheric Lateralization: Are You Left- or Right-Brained?

This is an activity which demonstrated hemispherical lateralization. 
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Apr 29, 2013
Peer Review for material titled "Hemispheric Lateralization: Are You Left- or Right-Brained?"
User Rating for material titled "Hemispheric Lateralization: Are You Left- or Right-Brained?"
Member Comments for material titled "Hemispheric Lateralization: Are You Left- or Right-Brained?"
Personal Collections for material titled "Hemispheric Lateralization: Are You Left- or Right-Brained?"
Learning Exercises for material titled "Hemispheric Lateralization: Are You Left- or Right-Brained?"
Accessibility Info for material titled "Hemispheric Lateralization: Are You Left- or Right-Brained?"
About this material:
Peer review 4.12 rating
Peer Reviews 4.12 rating
User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Where Would Shoppers Go?

Two formulas and a scenario for students to apply two retail gravitation models used to predict where shoppers will choose to... see more
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Aug 13, 2010
Peer Review for material titled "Where Would Shoppers Go?"
User Rating for material titled "Where Would Shoppers Go?"
Member Comments for material titled "Where Would Shoppers Go?"
Personal Collections for material titled "Where Would Shoppers Go?"
Learning Exercises for material titled "Where Would Shoppers Go?"
Accessibility Info for material titled "Where Would Shoppers Go?"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)
RSS

Results page 1 of 1
Jump to page