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MERLOT II






        

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Materials 1 - 10 shown of 68 results

Marketing Exercises on the Net

This free site provided by Irwin McGraw-Hill offers a group of exercises for various Marketing topics. For each topic (i.e.... see more
Material Type: Drill and Practice
Author: Irwin McGraw-Hill
Date Added: Jun 20, 2001 Date Modified: Feb 25, 2013
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About this material:
Peer Reviews 4.9 rating
User Rating 4 user rating
Discussion (2 Comments)
Personal Collections (11)
Learning Exercises (none)
Accessibility Info (none)

Interbrand: Creating and Managing Brand Value

This is Business Week's listing of the top 100 brands. An explanation is provided for how the list was calculated. Then,... see more
Material Type: Reference Material
Author: Interbrand
Date Added: Jul 27, 2004 Date Modified: Apr 27, 2011
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About this material:
Peer Reviews 5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (3)
Learning Exercises (none)
Accessibility Info (none)

An Overview of Business Online

The concepts covered in 'An Overview of Business Online' are very large and no single resource can hope to cover all of these... see more
Material Type: Presentation
Author: BizEd
Date Added: Dec 28, 2005 Date Modified: Sep 07, 2011
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About this material:
Peer Reviews 4.75 rating
User Rating (not rated)
Discussion (none)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Marshall International Case Competition

Each year the USC Marshall School of Business has a case competition.  Listed here are the cases from 2005 through 2012 along... see more
Material Type: Case Study
Author: , USC Marshall School of Business
Date Added: Apr 28, 2009 Date Modified: Aug 07, 2013
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About this material:
Peer Reviews 4.75 rating
User Rating (not rated)
Discussion (none)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Principles of Online Presence

The purpose of this module is to investigate some of the reasons why businesses develop an online presence and the impact... see more
Material Type: Presentation
Author: Biz/ed - a JISC funded service.
Date Added: Dec 28, 2005 Date Modified: Jun 01, 2010
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About this material:
Peer Reviews 4.5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (1)
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Product Portfolio Analysis

This Bized site provides a lesson plan designed to try and encourage students to apply their knowledge and understanding of... see more
Material Type: Drill and Practice
Author: Biz Ed
Date Added: Jul 23, 2004 Date Modified: Jul 30, 2011
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About this material:
Peer Reviews 4.5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (2)
Learning Exercises (none)
Accessibility Info (none)

Marketing Lesson Plans, PowerPoint Presentations, and Mind Maps

The resources include lesson plan/s, presentations to introduce a topic area on PowerPoint and as a mind map and activities... see more
Material Type: Reference Material
Author: Unknown
Date Added: Sep 12, 2004 Date Modified: Dec 13, 2013
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About this material:
Peer Reviews 4.1 rating
User Rating (not rated)
Discussion (none)
Personal Collections (5)
Learning Exercises (none)
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Determining the Break-Even Point of Profit for a Campus Service

This is an assignment using an online break-even analysis calculator, appropriate for any lower level business course.  see more
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Jul 01, 2013
Peer Review for material titled "Determining the Break-Even Point of Profit for a Campus Service"
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About this material:
Peer Reviews 5 rating
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Discussion (none)
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Lesson Plan on Market Analysis

This Bized site provides a lesson plan that serves as an introduction to the marketing function of a business and seeks to... see more
Material Type: Drill and Practice
Author: Biz Ed
Date Added: Jul 23, 2004 Date Modified: Jan 05, 2009
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About this material:
Peer Reviews 4 rating
User Rating (not rated)
Discussion (none)
Personal Collections (2)
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Media Planning

This tutorial introduces students to the different aspects of Media Planning, from the initial process through to the... see more
Material Type: Tutorial
Author: Teresa Serra, Ricardo Perez
Date Added: Jul 17, 2012 Date Modified: Oct 29, 2013
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About this material:
Peer Reviews 3.75 rating
User Rating (not rated)
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