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Items 1 - 10 shown of 10 results

Author: , USC Marshall School of Business
Each year the USC Marshall School of Business has a case competition.  Listed here are the cases from...
Type: Case Study
Date Added: Apr 28, 2009
Date Modified: Sep 14, 2010
 
Peer Review 4.75 stars
Comments (none)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Author: Paul Giambarba
This website, created by Paul Giambarda - who initiated Polaroid's corporate image development and...
Type: Case Study
Date Added: Aug 25, 2004
Date Modified: May 28, 2010
 
Peer Review 4 stars
Comments (none)
Personal Collections (3)
Learning Exercises (none)
Accessibility Info (none)

Author: Jacob Jacoby
This is a case study of the Hummer. It was designed to help students develop effective strategies for...
Type: Case Study
Date Added: Mar 19, 2003
Date Modified: Oct 05, 2006
 
Peer Review 3.6 stars
Comments (1)avg: 1 star
Personal Collections (2)
Learning Exercises (none)
Accessibility Info (none)

Author: Fast Company.com
This site from Fast Company.com contains links to articles that concern short marketing cases.
Type: Case Study
Date Added: Jul 26, 2004
Date Modified: Jan 20, 2008
 
Peer Review 4 stars
Comments (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Author: Christine Whittemore
A reference for case studies and ideas about brands using social media.
Type: Case Study
Date Added: Oct 03, 2011
Date Modified: Oct 03, 2011
 
Peer Reviews (not reviewed)
Comments (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Author: Manuel Alonso, Maria Luisa Mendez
The case study tells the start up of a new music platform for live concerts on the Internet. The real...
Type: Case Study
Date Added: Jul 17, 2012
Date Modified: Jul 17, 2012
 
Peer Reviews (not reviewed)
Comments (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Author: Juan Luis Martinez, Jaime Perez-Caballero
Interactive case study that analyses Fiat Auto Spain´s positioning strategy of a new product from...
Type: Case Study
Date Added: Jul 14, 2009
Date Modified: Jul 14, 2009
 
Peer Reviews (not reviewed)
Comments (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Author: Hazar Umutay
SEO is an acroynm for Search Engine Optimization which is implemented to have high organic rankings on...
Type: Case Study
Date Added: Jun 24, 2011
Date Modified: Feb 28, 2012
 
Peer Reviews (not reviewed)
Comments (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Author: Michele Jannuzzi, Laura Illia, Alessio Manzano
Strategic communication at Locarno Film Festival is an interactive case study that focuses on the...
Type: Case Study
Date Added: Jul 17, 2012
Date Modified: Jul 17, 2012
 
Peer Reviews (not reviewed)
Comments (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Author: Biz Ed
This Bized site provides a lesson plan designed to have students look at three examples of how changing...
Type: Case Study
Date Added: Jul 23, 2004
Date Modified: Apr 26, 2011
 
Peer Reviews (not reviewed)
Comments (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)
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