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MERLOT II






        

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Materials 1 - 10 shown of 193 results

Marketing Exercises on the Net

This free site provided by Irwin McGraw-Hill offers a group of exercises for various Marketing topics. For each topic (i.e.... see more
Material Type: Drill and Practice
Author: Irwin McGraw-Hill
Date Added: Jun 20, 2001 Date Modified: Feb 25, 2013
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About this material:
Peer review 4.9 rating
Peer Reviews 4.9 rating
User review 4 average rating
User Rating 4 user rating
Discussion (2 Comments)
In (11)  Bookmark Collections
Course ePortfolios (none)
Learning Exercises (none)
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Marketing Strategy Unit for Introductory Marketing

Strategy material for principles of marketing.
Material Type: Reference Material
Author: Louise Ripley
Date Added: Dec 05, 2005 Date Modified: Aug 25, 2014
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
User review 5 average rating
User Rating 5 user rating
Discussion (1 Comment)
In (6)  Bookmark Collections
In (1)  Course ePortfolios
Learning Exercises (none)
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Best Global Brand

Listing of the top 100 brands and their ranking.
Material Type: Reference Material
Author: Interbrand
Date Added: Jul 27, 2004 Date Modified: Jan 14, 2015
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About this material:
Peer review 5 rating
Peer Reviews 5 rating
User Rating (not rated)
Discussion (none)
In (3)  Bookmark Collections
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Marketing Plan Outline

This sitei provides information on how to write an abbreviated Marketing Plan to support the launch of a new product. The... see more
Material Type: Reference Material
Author: Louise Ripley
Date Added: Dec 05, 2005 Date Modified: Aug 25, 2014
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About this material:
Peer review 4.5 rating
Peer Reviews 4.5 rating
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Discussion (none)
In (5)  Bookmark Collections
In (1)  Course ePortfolios
Learning Exercises (none)
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Segmentation Unit for Introductory Marketing

Information about segmentation for an introductory marketing course.
Material Type: Reference Material
Author: Louise Ripley
Date Added: Dec 05, 2005 Date Modified: Aug 25, 2014
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About this material:
Peer review 4.5 rating
Peer Reviews 4.5 rating
User review 4 average rating
User Rating 4 user rating
Discussion (1 Comment)
In (3)  Bookmark Collections
In (1)  Course ePortfolios
Learning Exercises (none)
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Supply Chain Management Simulation Activity

This assignment uses the Near Beer supply chain management simulation to demonstrate the complexities of meeting changes in... see more
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Oct 29, 2013
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About this material:
Peer review 5 rating
Peer Reviews 5 rating
User Rating (not rated)
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In (2)  Bookmark Collections
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An Overview of Business Online

The concepts covered in 'An Overview of Business Online' are very large and no single resource can hope to cover all of these... see more
Material Type: Presentation
Author: BizEd
Date Added: Dec 28, 2005 Date Modified: Sep 07, 2011
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
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Discussion (none)
In (1)  Bookmark Collections
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Comparative Media Systems

This is a free, online course offered by the Saylor Foundation.'Whether you know it or not, you are actively contributing to... see more
Material Type: Online Course
Author: The Saylor Foundation
Date Added: Feb 07, 2013 Date Modified: Mar 03, 2014
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
User Rating (not rated)
Discussion (none)
In (1)  Bookmark Collections
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Internet Based Marketing Readings

This is a very comprehensive list of marketing articles in a variety of topics, from advertising to supply chain management. ... see more
Material Type: Collection
Author: Randall G. Chapman
Date Added: Sep 09, 2005 Date Modified: Jul 30, 2011
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
User Rating (not rated)
Discussion (none)
In (7)  Bookmark Collections
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Marshall International Case Competition

Each year the USC Marshall School of Business has a case competition.  Listed here are the cases from 2005 through 2012 along... see more
Material Type: Case Study
Author: , USC Marshall School of Business
Date Added: Apr 28, 2009 Date Modified: Aug 07, 2013
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
User Rating (not rated)
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