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Novartis, commercial strategy for success

Author: Teresa Serra, Claire Bastien
This interactive case study has been developed for students to apply their knowledge about how to develop...
Type: Case Study
Date Added: Aug 23, 2010
Date Modified: Jun 02, 2011

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Conservas La Costa

Author: Juan Luis Martinez
A practical case about the sizing of the sales force. The multimedia case involves a set of templates...
Type: Case Study
Date Added: Jul 14, 2009
Date Modified: Jul 14, 2009

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