MERLOT Materials

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1-19 of 19 results for: Materials Authored by Theresa Clarke

This assignment is designed to help students begin to understand the value of conducting informational interviews as a... see more

This 14-page document is designed to help students and professors around the world have a successful experience with the... see more

An assignment to help students become professionally certified in HootSuite, a social media management system.

An assignment to help students develop their LinkedIn profile for professional networking purposes.

An assignment about using Google AdWords. As a pre-requisite, students need access to a website that does not currently... see more

A variety of tips and resources for instructors teaching the Google Online Marketing Challenge as part of their course.

A short assignment whereby students use Twitter for one hour.

Two exercises to help students practice using HTML tags to code a basic web page.

Resources for facilitating the teaching of courses that incorporate the Google Online Marketing Challenge.

Step-by-step instructions on getting a website started in WordPress. It assumes that students have their own domain name... see more

This exercise walks students through the steps associated with purchasing a domain name and getting web (blog) hosting... see more

If you plan on using Google Analytics, you will need a privacy policy on your website to ensure you are not violating... see more

A short exercise that walks through the steps associated with installing a CAPTCHA on a WordPress blog.

This is an exercise that shows how to install and use the All In One SEO Pack in WordPress. The exercise assumes that... see more

To acquire hands-on experience working in groups to develop and track a short e-mail marketing newsletter using... see more

A brief listing of software, applications, books, and other resources that are useful for creating visual summaries.

Response-O-Matic is a free online form processor. It allows you to design online surveys almost any way you want, asking... see more

The group contract provides a structure for students to specify contact information, preferred methods of communication,... see more

A compilation of online resources that can be used in courses such as integrated marketing communications (IMC),... see more