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Author:
University of Bristol
This is an excellent interactive on-line case study of the Cameron Hot Air Balloon factory in Bristol,...
Type: Case Study
Date Added: Jul 08, 2000
Date Modified: May 17, 2013
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Author:
Jim Riley
This is a brief case study regarding Innocent Drinks and McDonalds. Innocent is using a trial of...
Type: Case Study
Date Added: Jul 01, 2007
Date Modified: Nov 26, 2012
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Author:
Carmen Abril Barrie
This case details the story of IKEA and its communication strategy, from its arrival in Spain in 1996, to...
Type: Case Study
Date Added: Feb 09, 2009
Date Modified: Feb 22, 2011
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Author:
, USC Marshall School of Business
Each year the USC Marshall School of Business has a case competition. Listed here are the cases from...
Type: Case Study
Date Added: Apr 28, 2009
Date Modified: Sep 14, 2010
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Author:
Media Awareness Network
This lesson plan examines the use of sexual exploitation in advertising, with particular focus on Calvin...
Type: Case Study
Date Added: May 04, 2002
Date Modified: Nov 17, 2008
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Author:
JoAnn Gonzalez-Major
This site provided an online problem analysis case for a graduate course in pharmaceutical marketing at...
Type: Case Study
Date Added: Sep 09, 2005
Date Modified: Mar 14, 2013
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Author:
The Chartered Institute of Marketing
This site from The Chartered Institute of Marketing offers descriptions of brief cases that can be...
Type: Case Study
Date Added: Jul 27, 2004
Date Modified: Jul 30, 2011
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Author:
Goodwill Communications
This website provides mini-case histories of PSA campaigns on specific issues such as health, enhancing...
Type: Case Study
Date Added: May 07, 2002
Date Modified: Feb 03, 2012
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Author:
Council of Logistics Management
The Council of Logistics Management is a non-profit professional organization for anyone interested in...
Type: Case Study
Date Added: Jul 14, 2004
Date Modified: Oct 31, 2008
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Author:
Paul Giambarba
This website, created by Paul Giambarda - who initiated Polaroid's corporate image development and...
Type: Case Study
Date Added: Aug 25, 2004
Date Modified: May 28, 2010
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