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Author:
Mike Bassett
This web site explores the use of product placement in movies. Facts are provided, and products that...
Type: Drill and Practice
Date Added: May 04, 2002
Date Modified: Jul 30, 2011
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Author:
Biz Ed
This Bized site provides a lesson plan to encourage students to look at new approaches to advertising...
Type: Drill and Practice
Date Added: Jul 23, 2004
Date Modified: Apr 26, 2011
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Author:
Biz Ed
This Bized site provides a lesson plan to enhance student understanding of pricing in business. Lesson...
Type: Drill and Practice
Date Added: Jul 23, 2004
Date Modified: Apr 26, 2011
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Author:
Barry Duncan
This teaching moment explores segments of people to which beer manufacturers target their ads. An...
Type: Drill and Practice
Date Added: May 04, 2002
Date Modified: Jun 29, 2006
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Author:
Theresa Flaherty
This is an exercise designed to help students think creatively about advertising slogans. Students are...
Type: Drill and Practice
Date Added: Oct 07, 2002
Date Modified: May 28, 2010
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Author:
Theresa Flaherty
This exercise helps students evaluate product packaging of competitors using the VIEW Model of package...
Type: Drill and Practice
Date Added: Oct 07, 2002
Date Modified: Jul 21, 2006
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Author:
Larry Chase
Although this is a commercial site, it provides three tools for calculating media expenses, using CPM,...
Type: Drill and Practice
Date Added: Nov 30, 2000
Date Modified: Feb 20, 2003
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Author:
Media Awareness
This is a lesson on how digital manipulation of photographs is used in media today. The lesson includes...
Type: Drill and Practice
Date Added: May 04, 2002
Date Modified: Jul 21, 2006
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Author:
EcEdWeb
Thsi site contains a number of exercises that help explain advertising to students. Although designed...
Type: Drill and Practice
Date Added: Aug 27, 2005
Date Modified: Jul 21, 2006
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Author:
Ad Slogans.com
This U.K. site has a listing of the ten Hall of Fame ads from 2000 to 2003. Both the slogan and brand...
Type: Drill and Practice
Date Added: Jul 19, 2004
Date Modified: Jul 19, 2004
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