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Author:
Interbrand
This is Business Week's listing of the top 100 brands. An explanation is provided for how the list was...
Type: Reference Material
Date Added: Jul 27, 2004
Date Modified: Apr 27, 2011
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Author:
Unknown
For more than 60 years, the Ad Council has developed hundreds of public service advertising campaigns....
Type: Reference Material
Date Added: Jul 13, 2004
Date Modified: Jul 30, 2011
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Author:
All About Branding.com
This site is a collection of articles, aimed at marketing managers, but also useful for marketing...
Type: Reference Material
Date Added: Jul 13, 2004
Date Modified: Jul 30, 2011
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Author:
CFI Group
The ACSI tracks trends in customer satisfaction and provides valuable benchmarking insights of the...
Type: Reference Material
Date Added: Apr 20, 2002
Date Modified: Jul 30, 2011
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Author:
Gary Polson
This site contains a very detailed outline for conducting research on an industry. Of most value are the...
Type: Reference Material
Date Added: Sep 13, 2002
Date Modified: Dec 29, 2007
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Author:
J. Ottman Consulting, inc.
This site from a consulting firm contains various links to recent articles about green marketing. There...
Type: Reference Material
Date Added: Jul 26, 2004
Date Modified: Feb 25, 2010
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Author:
Nigel Bradley
This article examines a selection of these tools. The tour makes a few observations on secondary and...
Type: Reference Material
Date Added: Nov 04, 2006
Date Modified: Dec 29, 2007
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Author:
Center for Strategic and International Studies
This rich site by the Center for Strategic and International explores some of the especially sensitive...
Type: Reference Material
Date Added: Sep 02, 2005
Date Modified: Jun 01, 2010
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Author:
Consumers Against Supermarket Privacy Invasion and Numbering
This somewhat controversial site of a consumer organization is devoted to persuading people not to use...
Type: Reference Material
Date Added: Jul 14, 2004
Date Modified: Jun 02, 2011
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Author:
PBS-Frontline
This online report examines the relationship between the media and teenagers in the USA. Themes such as...
Type: Reference Material
Date Added: Aug 26, 2004
Date Modified: Oct 16, 2010
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