Learning Materials

Author: Roger A. Kerin, Southern Methodist University
Dynamic... Exciting... Challenging... and Surprising! The 21st century is an extraordinary time for...
Type: Reference Material
Date Added: Jan 12, 2007
Date Modified: May 08, 2007

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Aberdeen Group Market Alerts

Author: The Aberdeen Group
View AberdeenGroup analysis of the most recent global economic, business, and technology market trends...
Type: Reference Material
Date Added: Jan 12, 2007
Date Modified: Jan 12, 2007

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Connecting CRM systems for better customer service

Author: Anupam Agarwal, Wayne E. Pietraszek, and Marc Sing
Few companies gracefully pass sales leads and service information across the barriers of departments and...
Type: Reference Material
Date Added: Jan 07, 2007
Date Modified: Jan 07, 2007

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Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases

Author: A. J. Strickland III, University of Alabama, Arthur A Thompson Jr., University of Alabama, John Gamble, University of Southern Alabama Mobile
Thompson/Strickland/Gamble, Crafting and Executing Strategy 15e presents the latest research and...
Type: Reference Material
Date Added: Jan 12, 2007
Date Modified: Jan 12, 2007

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