Search Materials
Sort materials by
Search Materials
Get more information on the MERLOT Editors' Choice Award in a new window.
Get more information on the MERLOT Classics Award in a new window.
Get more information on the JOLT Award in a new window.
Go to Search Page
View material results for all categories
Search all MERLOT
Click here to go to your profile
Select to go to your workspace
Click here to go to your Dashboard Report
Click here to go to your Content Builder
Click here to log out
Search Terms
Enter username
Enter password
Please give at least one keyword of at least three characters for the search to work with. The more keywords you give, the better the search will work for you.
select OK to launch help window
cancel help

MERLOT II






        

Refine Your Search:

Materials 91 - 100 shown of 104 results

Oh, Behave! (Stupid Spending)

This article (11 March 2002) is by a freelance writer called Mickey Butts. Although on a humorous theme ? impulsive shopping,... see more
Material Type: Presentation
Author: Mickey Butts
Date Added: Jul 21, 2004 Date Modified: Sep 04, 2013
Peer Review for material titled "Oh, Behave! (Stupid Spending)"
User Rating for material titled "Oh, Behave! (Stupid Spending)"
Member Comments for material titled "Oh, Behave! (Stupid Spending)"
Learning Exercises for material titled "Oh, Behave! (Stupid Spending)"
Personal Collections for material titled "Oh, Behave! (Stupid Spending)"
Accessibility Info for material titled "Oh, Behave! (Stupid Spending)"
About this material:
Editor Review avg: 5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Option Attachment: When Deliberating Makes Choosing Feel Like Losing

This working paper on consumer behaviour (2002). In it, the authors, Ziv Carmon, Klaus Wertenbroch, and Marcel Zeelenberg... see more
Material Type: Presentation
Author: Ziv Carmon, Klaus Wertenbroch, and Marcel Zeelenberg
Date Added: Jul 21, 2004 Date Modified: Sep 21, 2004
Peer Review for material titled "Option Attachment: When Deliberating Makes Choosing Feel Like Losing"
User Rating for material titled "Option Attachment: When Deliberating Makes Choosing Feel Like Losing"
Member Comments for material titled "Option Attachment: When Deliberating Makes Choosing Feel Like Losing"
Learning Exercises for material titled "Option Attachment: When Deliberating Makes Choosing Feel Like Losing"
Personal Collections for material titled "Option Attachment: When Deliberating Makes Choosing Feel Like Losing"
Accessibility Info for material titled "Option Attachment: When Deliberating Makes Choosing Feel Like Losing"
About this material:
Editor Review avg: 3 rating
User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Branding 101: An Overview of Branding and Brand Measurement

This 22 page report, available in .pdf format, was produced by Dynamic Logic a US company specialising in measuring online... see more
Material Type: Presentation
Author: Molly Hislop
Date Added: Jul 13, 2004 Date Modified: Dec 12, 2005
Peer Review for material titled "Branding 101: An Overview of Branding and Brand Measurement"
User Rating for material titled "Branding 101: An Overview of Branding and Brand Measurement"
Member Comments for material titled "Branding 101: An Overview of Branding and Brand Measurement"
Learning Exercises for material titled "Branding 101: An Overview of Branding and Brand Measurement"
Personal Collections for material titled "Branding 101: An Overview of Branding and Brand Measurement"
Accessibility Info for material titled "Branding 101: An Overview of Branding and Brand Measurement"
About this material:
Peer Reviews 3.8 rating
User Rating (not rated)
Discussion (none)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Taking ADvantage

This site is an online book about advertising psychology, written by Richard F. Taflinger, a lecturer at the School of... see more
Material Type: Presentation
Author: Richard Taflinger
Date Added: Jul 13, 2004 Date Modified: Mar 08, 2012
Peer Review for material titled "Taking ADvantage"
User Rating for material titled "Taking ADvantage"
Member Comments for material titled "Taking ADvantage"
Learning Exercises for material titled "Taking ADvantage"
Personal Collections for material titled "Taking ADvantage"
Accessibility Info for material titled "Taking ADvantage"
About this material:
Editor Review avg: 4 rating
User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Consumer Behavior and Marketing

This site was designed to support a Consumer Behavior course. The material is in essay format, but can be used as a... see more
Material Type: Presentation
Author: Lars Perner
Date Added: Jul 12, 2004 Date Modified: Jan 04, 2011
Peer Review for material titled "Consumer Behavior and Marketing"
User Rating for material titled "Consumer Behavior and Marketing"
Member Comments for material titled "Consumer Behavior and Marketing"
Learning Exercises for material titled "Consumer Behavior and Marketing"
Personal Collections for material titled "Consumer Behavior and Marketing"
Accessibility Info for material titled "Consumer Behavior and Marketing"
About this material:
Peer Reviews 3.6 rating
User Rating (not rated)
Discussion (none)
Personal Collections (8)
Learning Exercises (none)
Accessibility Info (none)

Consumer Culture

This module is part of a general course, Media and Culture, designed to accompany a CD rom. The material here concerns the... see more
Material Type: Presentation
Author: Terry Dugas
Date Added: Oct 29, 2003 Date Modified: Jul 30, 2011
Peer Review for material titled "Consumer Culture"
User Rating for material titled "Consumer Culture"
Member Comments for material titled "Consumer Culture"
Learning Exercises for material titled "Consumer Culture"
Personal Collections for material titled "Consumer Culture"
Accessibility Info for material titled "Consumer Culture"
About this material:
Peer Reviews 4.5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (6)
Learning Exercises (none)
Accessibility Info (none)

NPR Shows Online

You can do a search by key words and find material that is constantly updated and relevant to the classroom
Material Type: Presentation
Author: Unknown
Date Added: Oct 11, 2003 Date Modified: Oct 11, 2003
Peer Review for material titled "NPR Shows Online"
User Rating for material titled "NPR Shows Online"
Member Comments for material titled "NPR Shows Online"
Learning Exercises for material titled "NPR Shows Online"
Personal Collections for material titled "NPR Shows Online"
Accessibility Info for material titled "NPR Shows Online"
About this material:
Editor Review avg: 3 rating
User Rating (not rated)
Discussion (none)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Marketing Theory and Practice Online

This site was originally an online class that is no longer being offered at Monash University. This is a Principles of... see more
Material Type: Presentation
Author: Sandra Luxton
Date Added: Oct 22, 2002 Date Modified: May 02, 2006
Peer Review for material titled "Marketing Theory and Practice Online"
User Rating for material titled "Marketing Theory and Practice Online"
Member Comments for material titled "Marketing Theory and Practice Online"
Learning Exercises for material titled "Marketing Theory and Practice Online"
Personal Collections for material titled "Marketing Theory and Practice Online"
Accessibility Info for material titled "Marketing Theory and Practice Online"
About this material:
Peer Reviews 3 rating
User Rating (not rated)
Discussion (none)
Personal Collections (3)
Learning Exercises (none)
Accessibility Info (none)

Sex in Advertising

This is a lesson plan that examines the use of sex in advertising. The plan includes overheads and a guideline for... see more
Material Type: Presentation
Author: Connie Landry
Date Added: May 04, 2002 Date Modified: Jun 13, 2011
Peer Review for material titled "Sex in Advertising"
User Rating for material titled "Sex in Advertising"
Member Comments for material titled "Sex in Advertising"
Learning Exercises for material titled "Sex in Advertising"
Personal Collections for material titled "Sex in Advertising"
Accessibility Info for material titled "Sex in Advertising"
About this material:
Peer Reviews 3.1 rating
User Rating (not rated)
Discussion (none)
Personal Collections (5)
Learning Exercises (none)
Accessibility Info (none)

Questionnaire Design and Surveys Sampling

The site contains techniques and computer codes for questionnaire design, surveys sampling, and analysis.
Material Type: Presentation
Author: Dr. Hossein Arsham
Date Added: Jan 20, 2002 Date Modified: Jan 04, 2012
Peer Review for material titled "Questionnaire Design and Surveys Sampling"
User Rating for material titled "Questionnaire Design and Surveys Sampling"
Member Comments for material titled "Questionnaire Design and Surveys Sampling"
Learning Exercises for material titled "Questionnaire Design and Surveys Sampling"
Personal Collections for material titled "Questionnaire Design and Surveys Sampling"
Accessibility Info for material titled "Questionnaire Design and Surveys Sampling"
About this material:
Peer Reviews 2.3 rating
User Rating (not rated)
Discussion (none)
Personal Collections (12)
Learning Exercises (none)
Accessibility Info (none)

Results page 10 of 11
Left Arrow  Prev 5  6  7  8  9  10  11  Next Next Arrow
Jump to page