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Author:
Terry Dugas
This is a module for a course in Issues in Culture and Society. Included at the site are Presentations,...
Type: Presentation
Date Added: Jul 16, 2008
Date Modified: Sep 29, 2012
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Author:
Bill Swinyard
There are 8 specific assignments found here that can be used in a Principle of Marketing class. Although...
Type: Drill and Practice
Date Added: Aug 27, 2005
Date Modified: May 03, 2007
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Author:
Louise Ripley
Information about products for an introductory marketing course.
Type: Reference Material
Date Added: Dec 05, 2005
Date Modified: Apr 08, 2013
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Author:
SRI Consulting Business Intelligence
VALS™ is a marketing and consulting tool that helps businesses worldwide develop and execute more...
Type: Quiz/Test
Date Added: Feb 03, 2008
Date Modified: Feb 13, 2013
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Author:
Georgia Scurletis
This is a lesson plan for students to learn about the advent of neuromarketing as a means to assess the...
Type: Drill and Practice
Date Added: Nov 15, 2004
Date Modified: Aug 11, 2011
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Author:
Unknown
The resources include lesson plan/s, presentations to introduce a topic area on PowerPoint and as a mind...
Type: Reference Material
Date Added: Sep 12, 2004
Date Modified: Jan 05, 2009
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Author:
Alan Chapman
This site presents guidelines for sales, but apply also to other negotiations, such as debt negotiation,...
Type: Tutorial
Date Added: Jul 29, 2004
Date Modified: Jul 31, 2009
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Author:
Alan Chapman
This is a guide for writing an introductory sales letter. A template is provided as well as sample...
Type: Tutorial
Date Added: Jul 27, 2004
Date Modified: Oct 05, 2006
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Author:
Nigel Bradley
This article examines a selection of these tools. The tour makes a few observations on secondary and...
Type: Reference Material
Date Added: Nov 04, 2006
Date Modified: Dec 29, 2007
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Author:
Irvine Clarke
An outline, description, and steps to develop a B2B marketing plan to facilitate an exchange with a...
Type: Reference Material
Date Added: Sep 21, 2001
Date Modified: Jun 08, 2006
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