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MERLOT II






    

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Materials 111 - 120 shown of 188 results

Teradata University Network - data warehousing, DSS/BI, and database information

Here you can find materials for your data warehousing, DSS/BI, or database class, access knowledge and training materials... see more
Material Type: Reference Material
Author: Teradata University Network
Date Added: Oct 03, 2005 Date Modified: Jun 04, 2008
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Reviewed by members of Editorial board for inclusion in MERLOT.
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Very good quality; in queue to be peer reviewed
avg: 5 rating

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The Marketing Mix - Lesson Plan

This Bized site provides a lesson plan to encourage students to apply knowledge of the marketing mix to a variety of real... see more
Material Type: Drill and Practice
Author: Biz Ed
Date Added: Jul 23, 2004 Date Modified: Apr 26, 2011
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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Types of Brands

This is a short tutorial on types of brands. The differences between manufacturer brands and own-label brands are described... see more
Material Type: Tutorial
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Jun 26, 2015
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
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Very good quality; in queue to be peer reviewed
avg: 5 rating

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Principios de MKT

ArtÍculo trata sobre los 10 principios fundamentales del MKT, según su Philip Kloter.
Material Type: Open Journal-Article
Author: Philip Kotler
Date Added: Nov 07, 2012 Date Modified: Nov 07, 2012
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"Sur les traces du consommateur, de la relation à la transaction."

Le merchandising, approche avancée...Cours dispensé en Formation de promoteurs de ventes France pour le groupe chocolatier... see more
Material Type: Presentation
Author: Christophe M-A Bechellaoui
Date Added: Nov 03, 2005 Date Modified: Nov 03, 2005
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15.810 Marketing Management

This course provides an introduction to the fundamental concepts of marketing, including a customer orientation, matched with... see more
Material Type: Online Course
Author: Prof. Duncan Simester
Date Added: Jun 09, 2011 Date Modified: Jun 09, 2011
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
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Very good quality; in queue to be peer reviewed
avg: 5 rating

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15.812 Marketing Management

This course is an introduction to marketing: the study or practice of providing goods or services that satisfy human desires.... see more
Material Type: Online Course
Author: Prof. Shane Frederick
Date Added: Jun 09, 2011 Date Modified: Jun 09, 2011
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Reviewed by members of Editorial board for inclusion in MERLOT.
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Very good quality; in queue to be peer reviewed
avg: 5 rating

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15.840 Special Seminar in Marketing: Marketing Management

The purpose of 15.840 is to: Introduce key marketing ideas and phenomena. Develop students' skills in marketing analysis and... see more
Material Type: Online Course
Author: Prof. Dan Ariely Prof. Michael Norton
Date Added: Jun 09, 2011 Date Modified: Jun 09, 2011
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avg: 5 rating

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1984--Steve Jobs Launches Macintosh

A 15-minute video containing the best parts of the 1984 introductory announcement of Macintosh.
Material Type: Presentation
Author: Unknown
Date Added: Jan 14, 2007 Date Modified: Aug 18, 2014
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Reviewed by members of Editorial board for inclusion in MERLOT.
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Very good quality; in queue to be peer reviewed
avg: 5 rating

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50 Shades of Digital Marketing

This is a free textbook offered by BookBoon.'50 Shades of Digital Marketing has been put together by the producers of the... see more
Material Type: Open Textbook
Author: Francesca James
Date Added: Feb 05, 2014 Date Modified: Jun 22, 2015
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