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MERLOT II






        

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Materials 131 - 140 shown of 650 results

Do You See What I See

This is an in-class exercise to illustrate individual differences in perception.
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Aug 21, 2014
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
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Ecommerce at Yunnan Lucky Air

"In 2008, China-based Lucky Air, a low cost, domestic airline modeled after Southwest Airlines in the United States, was... see more
Material Type: Case Study
Author: Inaki Berenguer
Date Added: Jan 27, 2009 Date Modified: Mar 20, 2014
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
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globalEDGE Online Course Module: Global Market Opportunity Assessment

The globalEDGE Global Market Opportunity Assessment Module addresses why it is important to assess global market... see more
Material Type: Presentation
Author: globalEDGE
Date Added: Jul 01, 2009 Date Modified: Aug 09, 2013
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
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How to Learn More About a Company by Examining its Products

At this site, one can learn more about a company by examining and testing its products. Reviewing competitors products can... see more
Material Type: Tutorial
Author: Gary Polson
Date Added: Sep 13, 2002 Date Modified: Dec 28, 2009
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About this material:
Peer review 3.75 rating
Peer Reviews 3.75 rating
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Personal Collections (3)
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Internet Based Supply Chain Management Readings

This site is an archive of articles written about supply chain management. Topics range from Alliances and Partnerships to... see more
Material Type: Reference Material
Author: Randall Chapman
Date Added: Sep 09, 2005 Date Modified: Mar 21, 2007
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
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LINKS Supply Chain Management Simulation

This simulation is a team-based, competitive simulation. LINKS firms are classic build-to-plan manufacturers in the... see more
Material Type: Simulation
Author: Randall G. Chapman
Date Added: Sep 09, 2005 Date Modified: Mar 25, 2010
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
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Market Research

Market research is an interactive technical note which shows the process of market research in a very practical manner.... see more
Material Type: Tutorial
Author: Ángel María del Castillo Puente
Date Added: Feb 09, 2009 Date Modified: Jun 21, 2010
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
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Media Planning

This tutorial introduces students to the different aspects of Media Planning, from the initial process through to the... see more
Material Type: Tutorial
Author: Teresa Serra, Ricardo Perez
Date Added: Jul 17, 2012 Date Modified: Oct 29, 2013
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About this material:
Peer review 3.75 rating
Peer Reviews 3.75 rating
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New Product Development

This is a PowerPoint presentation that discusses new product development. Topics include types of new products, stages in... see more
Material Type: Presentation
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Dec 02, 2009
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
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Price Unit for Introductory Marketing

Information about pricing for an introductory marketing course.
Material Type: Reference Material
Author: Louise Ripley
Date Added: Dec 05, 2005 Date Modified: Aug 25, 2014
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About this material:
Peer review 3.75 rating
Peer Reviews 3.75 rating
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