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Author:
R.G. Chapman
This site provides links to a series of articles concerning Marketing of Services. Some of the articles...
Type: Collection
Date Added: Sep 13, 2002
Date Modified: Mar 01, 2005
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Author:
Institute for Global Ethics
This webpage from the Institute for Global Ethics has several links to cases that concern Business...
Type: Collection
Date Added: Dec 12, 2001
Date Modified: Feb 12, 2009
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Author:
The Consortium for Entrepreneurship Education
This site contains six cases or actually stories of successful entrepreneurs. Questions for discussion...
Type: Collection
Date Added: Apr 25, 2001
Date Modified: Jan 06, 2012
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Author:
Nancy Tomes
This website explores the complex relationships between modern medicine and modern advertising, or...
Type: Collection
Date Added: Oct 23, 2002
Date Modified: Jun 05, 2008
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Author:
George Lesica, Alan Grant, Linda Ghent
This website associates short clips from the Seinfield show to economic concepts. The authors suggest,...
Type: Collection
Date Added: Apr 20, 2011
Date Modified: Apr 27, 2013
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Author:
Timothy R.V. Foster
This site contains links to over 20 articles that concern advertising slogans. The title, author and...
Type: Collection
Date Added: Jul 19, 2004
Date Modified: May 17, 2006
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Author:
Scott armstrong
Although this site is designed to support a textbook on forecasting, there are some valuable links and...
Type: Collection
Date Added: Jun 22, 2001
Date Modified: Jan 04, 2011
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Author:
Dr. William Boulton
This site contains 16 case studies that can be used in a Strategic Management class. The cases are in...
Type: Collection
Date Added: Aug 27, 2005
Date Modified: Jul 26, 2012
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Author:
Phil Bradley
This is a good resource for doing research on individual countries. An alphabetical listing of countries...
Type: Collection
Date Added: Sep 14, 2002
Date Modified: Jul 08, 2010
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Author:
All About Milk
This is a collection of the successful "Got Milk?" ads that have been developed by America's Dairy...
Type: Collection
Date Added: Jun 21, 2001
Date Modified: Feb 16, 2010
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