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MERLOT II






        

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Materials 21 - 30 shown of 102 results

The Changing Relationship Between Advertisers and Consumers

This humorous video, part of a series commission by Microsoft Digital Advertising Solutions, explicitly challenges... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Jan 12, 2012
Peer Review for material titled "The Changing Relationship Between Advertisers and Consumers"
User Rating for material titled "The Changing Relationship Between Advertisers and Consumers"
Member Comments for material titled "The Changing Relationship Between Advertisers and Consumers"
Personal Collections for material titled "The Changing Relationship Between Advertisers and Consumers"
Learning Exercises for material titled "The Changing Relationship Between Advertisers and Consumers"
Accessibility Info for material titled "The Changing Relationship Between Advertisers and Consumers"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

How Innovators Can Edge Established Competitors Out of the Market

This excellent animated talk explains Clayton Christensens theory of disruptive innovation as it applies to business.
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Feb 13, 2013
Peer Review for material titled "How Innovators Can Edge Established Competitors Out of the Market"
User Rating for material titled "How Innovators Can Edge Established Competitors Out of the Market"
Member Comments for material titled "How Innovators Can Edge Established Competitors Out of the Market"
Personal Collections for material titled "How Innovators Can Edge Established Competitors Out of the Market"
Learning Exercises for material titled "How Innovators Can Edge Established Competitors Out of the Market"
Accessibility Info for material titled "How Innovators Can Edge Established Competitors Out of the Market"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User review 5 average rating
User Rating 5 user rating
Discussion (1 Comment)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Generating Customer Anticipation without Advertising

Apples history of introducing innovative gadgets creates evangelical customers and eliminates the need for official... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Jan 12, 2012
Peer Review for material titled "Generating Customer Anticipation without Advertising"
User Rating for material titled "Generating Customer Anticipation without Advertising"
Member Comments for material titled "Generating Customer Anticipation without Advertising"
Personal Collections for material titled "Generating Customer Anticipation without Advertising"
Learning Exercises for material titled "Generating Customer Anticipation without Advertising"
Accessibility Info for material titled "Generating Customer Anticipation without Advertising"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Creating a Transformative Customer Experience

Chris Conley explains the different levels of customers and investors and how each level works and behaves, depending on... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Jan 12, 2012
Peer Review for material titled "Creating a Transformative Customer Experience"
User Rating for material titled "Creating a Transformative Customer Experience"
Member Comments for material titled "Creating a Transformative Customer Experience"
Personal Collections for material titled "Creating a Transformative Customer Experience"
Learning Exercises for material titled "Creating a Transformative Customer Experience"
Accessibility Info for material titled "Creating a Transformative Customer Experience"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Changing Images of Women in Ads

This Goodyear tire commercial from the 1970s warns that safe tires are especially important when a womans at the wheel. The... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Jan 12, 2012
Peer Review for material titled "Changing Images of Women in Ads"
User Rating for material titled "Changing Images of Women in Ads"
Member Comments for material titled "Changing Images of Women in Ads"
Personal Collections for material titled "Changing Images of Women in Ads"
Learning Exercises for material titled "Changing Images of Women in Ads"
Accessibility Info for material titled "Changing Images of Women in Ads"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Super Size Me

Director Morgan Spurlock eats nothing but McDonalds for a month to prove that the fast food industry is responsible for the... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Aug 13, 2014
Peer Review for material titled "Super Size Me"
User Rating for material titled "Super Size Me"
Member Comments for material titled "Super Size Me"
Personal Collections for material titled "Super Size Me"
Learning Exercises for material titled "Super Size Me"
Accessibility Info for material titled "Super Size Me"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review (not reviewed)
User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Art,Copy

Art, Copy traces the legacy of groundbreaking artists working in advertising, a field often looked down on as cheap and... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Jan 12, 2012
Peer Review for material titled "Art,Copy"
User Rating for material titled "Art,Copy"
Member Comments for material titled "Art,Copy"
Personal Collections for material titled "Art,Copy"
Learning Exercises for material titled "Art,Copy"
Accessibility Info for material titled "Art,Copy"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review (not reviewed)
User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Adapting Distribution Strategies to Reach Rural Consumers

Multinationals face distribution challenges in rural areas with decentralized populations and inadequate roads. Triveni... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Jan 12, 2012
Peer Review for material titled "Adapting Distribution Strategies to Reach Rural Consumers"
User Rating for material titled "Adapting Distribution Strategies to Reach Rural Consumers"
Member Comments for material titled "Adapting Distribution Strategies to Reach Rural Consumers"
Personal Collections for material titled "Adapting Distribution Strategies to Reach Rural Consumers"
Learning Exercises for material titled "Adapting Distribution Strategies to Reach Rural Consumers"
Accessibility Info for material titled "Adapting Distribution Strategies to Reach Rural Consumers"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

The Yes Men Fix the World

Corporate pranksters Andy Bichlbaum and Mike Bonanno set out to change the world and open eyes in the sequel to their 2003... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Jan 12, 2012
Peer Review for material titled "The Yes Men Fix the World"
User Rating for material titled "The Yes Men Fix the World"
Member Comments for material titled "The Yes Men Fix the World"
Personal Collections for material titled "The Yes Men Fix the World"
Learning Exercises for material titled "The Yes Men Fix the World"
Accessibility Info for material titled "The Yes Men Fix the World"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review (not reviewed)
User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)

Helvetica

Helvetica, an independent documentary by Gary Hustwit, is an engaging look at the eponymous typeface, and an exploration of... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Jan 12, 2012
Peer Review for material titled "Helvetica"
User Rating for material titled "Helvetica"
Member Comments for material titled "Helvetica"
Personal Collections for material titled "Helvetica"
Learning Exercises for material titled "Helvetica"
Accessibility Info for material titled "Helvetica"
About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review (not reviewed)
User Rating (not rated)
Discussion (none)
Personal Collections (none)
Learning Exercises (none)
Accessibility Info (none)
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