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Author:
J. Ottman Consulting, inc.
This site from a consulting firm contains various links to recent articles about green marketing. There...
Type: Reference Material
Date Added: Jul 26, 2004
Date Modified: Feb 25, 2010
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Author:
Louise Ripley
Information about the marketing environment for an introductory marketing course.
Type: Reference Material
Date Added: Dec 05, 2005
Date Modified: Apr 08, 2013
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Author:
Louise Ripley
Information about products for an introductory marketing course.
Type: Reference Material
Date Added: Dec 05, 2005
Date Modified: Apr 08, 2013
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Author:
Unknown
The resources include lesson plan/s, presentations to introduce a topic area on PowerPoint and as a mind...
Type: Reference Material
Date Added: Sep 12, 2004
Date Modified: Jan 05, 2009
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Author:
Nigel Bradley
This article examines a selection of these tools. The tour makes a few observations on secondary and...
Type: Reference Material
Date Added: Nov 04, 2006
Date Modified: Dec 29, 2007
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Author:
Irvine Clarke
An outline, description, and steps to develop a B2B marketing plan to facilitate an exchange with a...
Type: Reference Material
Date Added: Sep 21, 2001
Date Modified: Jun 08, 2006
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Author:
Juan Luis Martínez, Teresa Serra
Interactive technical note with the purpose of enabling students to understand the importance of...
Type: Reference Material
Date Added: Feb 09, 2009
Date Modified: Jul 11, 2011
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Author:
Center for Strategic and International Studies
This rich site by the Center for Strategic and International explores some of the especially sensitive...
Type: Reference Material
Date Added: Sep 02, 2005
Date Modified: Jun 01, 2010
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Author:
Manuel A. Alonso
Digital Marketing Tools is an interactive technical note which introduces the students to the most...
Type: Reference Material
Date Added: Feb 09, 2009
Date Modified: Jul 30, 2011
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Author:
Consumers Against Supermarket Privacy Invasion and Numbering
This somewhat controversial site of a consumer organization is devoted to persuading people not to use...
Type: Reference Material
Date Added: Jul 14, 2004
Date Modified: Jun 02, 2011
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