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MERLOT II






        

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Materials 21 - 30 shown of 646 results

Marketing Spreadsheet Resources

This page contains several Excel spreadsheets which can be used as templates for other work in marketing classes.
Material Type: Reference Material
Author: Theresa Flaherty
Date Added: Feb 19, 2003 Date Modified: Jul 19, 2009
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About this material:
Peer review 5 rating
Peer Reviews 5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (8)
Learning Exercises (none)
Accessibility Info (none)

Supply Chain Management Simulation Activity

This assignment uses the Near Beer supply chain management simulation to demonstrate the complexities of meeting changes in... see more
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Oct 29, 2013
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About this material:
Peer review 5 rating
Peer Reviews 5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (2)
Learning Exercises (none)
Accessibility Info (none)

The Global Marketplace

This is a lecture on the global marketplace. Topics include Marketing Research, Electronic Commerce, Economics, Culture,... see more
Material Type: Presentation
Author: Lars Perner
Date Added: Oct 02, 2004 Date Modified: Aug 05, 2012
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About this material:
Peer review 5 rating
Peer Reviews 5 rating
User Rating (not rated)
Discussion (1 Comment)
Personal Collections (6)
Learning Exercises (none)
Accessibility Info (none)

Using PRIZM Look-up to Identify Consumer Markets

This is an assignment using the PRIZM zip code geo-demographics to illustrate consumer markets and segmentation.  see more
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Apr 17, 2013
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About this material:
Peer review 5 rating
Peer Reviews 5 rating
User review 4 average rating
User Rating 4 user rating
Discussion (1 Comment)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Lesson Plan on Culture and Globalization

This lesson plan contains numerous activities for students to explore the spread of American culture throughout the world,... see more
Material Type: Drill and Practice
Author: Center for Strategic and International Studies
Date Added: Sep 02, 2005 Date Modified: Aug 27, 2014
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About this material:
Peer review 4.9 rating
Peer Reviews 4.9 rating
User Rating (not rated)
Discussion (2 Comments)
Personal Collections (9)
Learning Exercises (none)
Accessibility Info (none)

Retail Alphabet Game

The retail alphabet game is a fun branding-oriented quiz presented in a puzzle-style environment. At present, there are... see more
Material Type: Quiz/Test
Author: Joey Katzen
Date Added: Apr 08, 2003 Date Modified: Jan 04, 2013
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About this material:
Peer review 4.3 rating
Peer Reviews 4.3 rating
User Rating (not rated)
Discussion (none)
Personal Collections (10)
Learning Exercises (1)
Accessibility Info (none)

An Overview of Business Online

The concepts covered in 'An Overview of Business Online' are very large and no single resource can hope to cover all of these... see more
Material Type: Presentation
Author: BizEd
Date Added: Dec 28, 2005 Date Modified: Sep 07, 2011
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
User Rating (not rated)
Discussion (none)
Personal Collections (1)
Learning Exercises (none)
Accessibility Info (none)

Arthur Andersen Case Studies in Business Ethics

The website contains a collection of 90 business ethics cases developed from 1987-1994 with funding provided by Arthur... see more
Material Type: Collection
Author: John Hooker
Date Added: Dec 28, 2006 Date Modified: Jan 28, 2014
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
User Rating (not rated)
Discussion (none)
Personal Collections (6)
Learning Exercises (none)
Accessibility Info (none)

Break Even Analysis Tool

Break-Even Analysis is a financial tool that allows marketing managers to estimate how many units of a product a company... see more
Material Type: Simulation
Author: unknown
Date Added: Feb 06, 2008 Date Modified: Oct 04, 2014
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
User Rating (not rated)
Discussion (none)
Personal Collections (3)
Learning Exercises (none)
Accessibility Info (none)

Business Plan Guidelines

This is a 50+ page document provided to students taking a 12-credit, junior-level course that combines marketing, management,... see more
Material Type: Reference Material
Author: Robert Eliason, Carol Hamilton
Date Added: Apr 10, 2008 Date Modified: Aug 10, 2013
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About this material:
Peer review 4.75 rating
Peer Reviews 4.75 rating
User Rating (not rated)
Discussion (none)
Personal Collections (6)
Learning Exercises (none)
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