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MERLOT II






        

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Materials 61 - 70 shown of 104 results

An Overview of Business Online

The concepts covered in 'An Overview of Business Online' are very large and no single resource can hope to cover all of these... see more
Material Type: Presentation
Author: BizEd
Date Added: Dec 28, 2005 Date Modified: Sep 07, 2011
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About this material:
Peer Reviews 4.75 rating
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Developing a Promotional Campaign

To launch a successful promotion campaign a number of stages will normally be followed through. This module briefly outlines... see more
Material Type: Presentation
Author: Biz/ed - a JISC funded service.
Date Added: Dec 28, 2005 Date Modified: Mar 12, 2014
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About this material:
Peer Reviews 4.5 rating
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Principles of Online Presence

The purpose of this module is to investigate some of the reasons why businesses develop an online presence and the impact... see more
Material Type: Presentation
Author: Biz/ed - a JISC funded service.
Date Added: Dec 28, 2005 Date Modified: Jun 01, 2010
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About this material:
Peer Reviews 4.5 rating
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Creative Corporate Communication

A short lesson on getting your message across to customers through corporate communication.
Material Type: Presentation
Author: Biz/ed - a JISC funded service.
Date Added: Dec 28, 2005 Date Modified: Jun 01, 2010
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About this material:
Peer Reviews 3.25 rating
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Marketing Tactics

The aim of this activity is to give students a framework around which to develop marketing tactitcs.
Material Type: Presentation
Author: Biz/ed - a JISC funded service.
Date Added: Dec 28, 2005 Date Modified: Jan 05, 2009
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About this material:
Editor Review avg: 5 rating
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Asset-led versus Market-led Marketing

The lessons set out to help students to make a distinction between asset-led and market-led business approaches. The context... see more
Material Type: Presentation
Author: .
Date Added: Dec 28, 2005 Date Modified: Jan 05, 2009
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About this material:
Editor Review avg: 5 rating
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Promotion, Advertising Agencies and the Media

This resource is designed to give a practical understanding of business decision making within the context of promotion. The... see more
Material Type: Presentation
Author: Bized
Date Added: Dec 28, 2005 Date Modified: Jan 05, 2009
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Editor Review avg: 5 rating
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"Sur les traces du consommateur, de la relation à la transaction."

Le merchandising, approche avancée...Cours dispensé en Formation de promoteurs de ventes France pour le groupe chocolatier... see more
Material Type: Presentation
Author: Christophe M-A Bechellaoui
Date Added: Nov 03, 2005 Date Modified: Nov 03, 2005
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About this material:
Editor Review avg: 3 rating
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Catégorie Managment : application, le cas de Leclerc Léognan...

Une application concrète du catégorie managment dans la grande distribution Française...Formation pour le Groupe Ferrero... see more
Material Type: Presentation
Author: Chrsitophe M-A Bechellaoui
Date Added: Nov 03, 2005 Date Modified: Nov 03, 2005
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About this material:
Editor Review avg: 4 rating
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Choosing Advertising Mediums

This is a mini-lecture about the different variables that can affect the results of an advertising campaign—from ad copy to... see more
Material Type: Presentation
Author: Adams Media
Date Added: Aug 09, 2005 Date Modified: Aug 09, 2005
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Editor Review avg: 3 rating
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