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MERLOT II






        

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Materials 71 - 80 shown of 633 results

Product Portfolio Analysis

This Bized site provides a lesson plan designed to try and encourage students to apply their knowledge and understanding of... see more
Material Type: Drill and Practice
Author: Biz Ed
Date Added: Jul 23, 2004 Date Modified: Jul 30, 2011
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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In (2)  Bookmark Collections
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Public Service Advertising - Case Studies

This website provides mini-case histories of PSA campaigns on specific issues such as health, enhancing your organizational... see more
Material Type: Case Study
Author: Goodwill Communications
Date Added: May 07, 2002 Date Modified: Feb 03, 2012
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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In (4)  Bookmark Collections
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Readings in New Product/Service Management

This site provides links to a series of articles concerning New Product and Service Management. There are links to the... see more
Material Type: Collection
Author: R.G. Chapman
Date Added: Sep 13, 2002 Date Modified: Jun 15, 2009
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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Selling Teens: Using the Merchants of Cool PBS documentary to examine media influence on teens

This assignment uses the PBS Frontline documentary Merchants of Cool to examine the influence of media on teens and their... see more
Material Type: Assignment
Author: Michelle Kunz
Date Added: Aug 13, 2010 Date Modified: Apr 12, 2015
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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The American Customer Satisfaction Index

The ACSI tracks trends in customer satisfaction and provides valuable benchmarking insights of the consumer economy for... see more
Material Type: Reference Material
Author: CFI Group
Date Added: Apr 20, 2002 Date Modified: Jul 30, 2011
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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In (5)  Bookmark Collections
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The Webby Awards

Presented by The International Academy of Digital Arts and Sciences, The Webby Awards is the preeminent honor for Web sites.... see more
Material Type: Collection
Author: International Data Group
Date Added: Jun 21, 2001 Date Modified: Sep 04, 2013
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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In (4)  Bookmark Collections
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Types of Consumer Products

This is a PowerPoint presentation that describes consumer products. Topics include classification of consumer products,... see more
Material Type: Presentation
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Jul 30, 2011
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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We the Media: Grassroots Journalism by the People, for the People

×´Grassroots journalists are dismantling Big Media's monopoly on the news, transforming it from a lecture to a conversation.... see more
Material Type: Open Textbook
Author: Dan Gillmor
Date Added: Feb 18, 2010 Date Modified: Mar 06, 2015
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Peer review 4.5 rating
Peer Reviews 4.5 rating
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The Price of Happiness: On advertising, Image and Self Esteem

This is a series of lesson plans on the impact of advertising on the images of appearance, personality traits and societal... see more
Material Type: Presentation
Author: Unknown
Date Added: May 11, 2000 Date Modified: May 31, 2012
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Peer review 4.46 rating
Peer Reviews 4.46 rating
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Guerrilla Marketing Lesson Plan

This Bized site provides a lesson plan to encourage students to look at new approaches to advertising that are increasingly... see more
Material Type: Drill and Practice
Author: Biz Ed
Date Added: Jul 23, 2004 Date Modified: Apr 26, 2011
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Peer review 4.4 rating
Peer Reviews 4.4 rating
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