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Materials 71 - 80 shown of 400 results

Case Studies on the Tobacco Industry

On this site are found five case studies regarding the marketing of tobacco. The Centre for Tobacco Control Research at the... see more
Material Type: Case Study
Author: The Centre for Tobacco Control Research
Date Added: Jul 27, 2004 Date Modified: Jun 24, 2008
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Peer review 4.75 rating
Peer Reviews 4.75 rating
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Customer Relationship Management

This presentation details the importance of CRM and describes how companies use it. There are graphics that can be used in... see more
Material Type: Presentation
Author: Richard Ponsonby
Date Added: Jul 24, 2004 Date Modified: Mar 29, 2010
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Peer review 3.75 rating
Peer Reviews 3.75 rating
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Ecommerce at Yunnan Lucky Air

"In 2008, China-based Lucky Air, a low cost, domestic airline modeled after Southwest Airlines in the United States, was... see more
Material Type: Case Study
Author: Inaki Berenguer
Date Added: Jan 27, 2009 Date Modified: Mar 20, 2014
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Peer review 4.75 rating
Peer Reviews 4.75 rating
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How to Learn More About a Company by Examining its Products

At this site, one can learn more about a company by examining and testing its products. Reviewing competitors products can... see more
Material Type: Tutorial
Author: Gary Polson
Date Added: Sep 13, 2002 Date Modified: Dec 28, 2009
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Peer review 3.75 rating
Peer Reviews 3.75 rating
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Internet Based Supply Chain Management Readings

This site is an archive of articles written about supply chain management. Topics range from Alliances and Partnerships to... see more
Material Type: Reference Material
Author: Randall Chapman
Date Added: Sep 09, 2005 Date Modified: Mar 21, 2007
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Peer review 4.75 rating
Peer Reviews 4.75 rating
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LINKS Supply Chain Management Simulation

This simulation is a team-based, competitive simulation. LINKS firms are classic build-to-plan manufacturers in the... see more
Material Type: Simulation
Author: Randall G. Chapman
Date Added: Sep 09, 2005 Date Modified: Mar 25, 2010
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Peer review 4.75 rating
Peer Reviews 4.75 rating
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New Product Development

This is a PowerPoint presentation that discusses new product development. Topics include types of new products, stages in... see more
Material Type: Presentation
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Dec 02, 2009
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Peer review 4.75 rating
Peer Reviews 4.75 rating
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Pricing Policies, Quality, Adding Value and Advertising

This Bized site provides a lesson plan to enhance student understanding of pricing in business. Lesson objectives are... see more
Material Type: Drill and Practice
Author: Biz Ed
Date Added: Jul 23, 2004 Date Modified: Apr 26, 2011
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Peer review 3.75 rating
Peer Reviews 3.75 rating
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What Is Culture?

This is a module that is part of a course on Issues in Culture and Society. The site contains presentations, readings,and... see more
Material Type: Presentation
Author: Terry Dugas
Date Added: Jul 16, 2008 Date Modified: Jul 08, 2010
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Peer review 4.75 rating
Peer Reviews 4.75 rating
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Conceptualizing Price

This is a short lecture on pricing. The author first conceptualizes pricing and then discussues Price Discrimination,... see more
Material Type: Presentation
Author: Lars Perner
Date Added: Oct 02, 2004 Date Modified: Oct 05, 2006
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Peer review 3.7 rating
Peer Reviews 3.7 rating
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