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MERLOT II






        

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Materials 71 - 80 shown of 188 results

LINKS Marketing Principles Simulation

The LINKS Marketing Principles Simulation is a team-based, competitive marketing management simulation designed for the first... see more
Material Type: Simulation
Author: Randall G. Chapman
Date Added: Sep 09, 2005 Date Modified: May 28, 2008
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Peer review 4 rating
Peer Reviews 4 rating
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Marketing Case Studies

Material Type: Case Study
Author: Fast Company.com
Date Added: Jul 26, 2004 Date Modified: Jan 20, 2008
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Peer review 4 rating
Peer Reviews 4 rating
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Marketing Management

This course is an introduction to the theory and application of marketing. Marketing topics covered include Customer needs,... see more
Material Type: Online Course
Author: Prof. John Hauser
Date Added: Jun 09, 2011 Date Modified: Aug 14, 2012
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Peer review 4 rating
Peer Reviews 4 rating
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Marketing Theory and Practice Online

This site was originally an online class that is no longer being offered at Monash University. This is a Principles of... see more
Material Type: Presentation
Author: Sandra Luxton
Date Added: Oct 22, 2002 Date Modified: May 02, 2006
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Peer review 3 rating
Peer Reviews 3 rating
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ONLINE Marketing Guide for Training Providers

'Discover what marketing you are capable of doing yourself. Develop the tools and skills you'll need to plan and execute a... see more
Material Type: Reference Material
Author: Administrate
Date Added: Feb 13, 2013 Date Modified: Mar 12, 2014
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Peer review 4 rating
Peer Reviews 4 rating
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Strategic Marketing

This is a free text-book that can be used in teaching a class on Marketing Strategy.  ISBN: 978-87-7681-643-8The entire book... see more
Material Type: Open Textbook
Author: Andrew Whalley
Date Added: Aug 25, 2010 Date Modified: Apr 11, 2013
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Peer review 4 rating
Peer Reviews 4 rating
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Accelerating Innovation: People, Processes, & Technology

A 1-hour video presentation by Jack Shaw who presented at the 2006 SAP Brazil User Forum in Sao Paulo; topics include... see more
Material Type: Presentation
Author: Unknown
Date Added: Jan 14, 2007 Date Modified: Nov 05, 2012
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About this material:
Peer review 3.75 rating
Peer Reviews 3.75 rating
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Brand Extension and Stretching

Material Type: Tutorial
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Dec 10, 2008
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Peer review 3.5 rating
Peer Reviews 3.5 rating
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Cross Price Elasticity

The Virtual Learning Arcade is a series of models and simulations on various economics and business topics. Each simulation... see more
Material Type: Simulation
Author: Biz Ed
Date Added: Jun 09, 2008 Date Modified: Mar 04, 2010
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Peer review 3.5 rating
Peer Reviews 3.5 rating
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Introduction to Branding

This is a PowerPoint presentation that summarizes the essentials of branding for a product. Covered during the presentation... see more
Material Type: Presentation
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Sep 13, 2013
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Peer review 3.5 rating
Peer Reviews 3.5 rating
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