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MERLOT II






        

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Materials 81 - 90 shown of 645 results

Advertising and Promotion

The purpose of this course is to lead students in an exploration of fundamental advertising principles and the role... see more
Material Type: Online Course
Author: The Saylor Foundation
Date Added: Jan 27, 2012 Date Modified: Aug 16, 2013
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Editor Review avg: 4.5 rating
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Essentials of Marketing Research

This is a free, online textbook offered by Book Boon.  There seems a need for a research book which can cover the relevant... see more
Material Type: Open Textbook
Author: Paurav Shukla
Date Added: Jan 19, 2012 Date Modified: Jan 19, 2012
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About this material:
Editor Review avg: 5 rating
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Essentials of Marketing Research: Part I

This is a free, online textbook offered by Book Boon.  The field of marketing has experienced unprecedented developments in... see more
Material Type: Open Textbook
Author: Paurav Shukla
Date Added: Jan 19, 2012 Date Modified: Jan 19, 2012
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About this material:
Editor Review avg: 5 rating
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Inbound Marketing

This is a free, online textbook offered by Book Boon.  "Looking to use social media, SEO and website conversion optimisation... see more
Material Type: Open Textbook
Author: Dan Holt, Nick Pateman
Date Added: Jan 18, 2012 Date Modified: Jan 18, 2012
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About this material:
Editor Review avg: 5 rating
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Content Marketing

This is a free, online textbook from Book Boon.  "The internet is ran on content and now marketers and business owners are... see more
Material Type: Open Textbook
Author: The Internet Marketing Academy
Date Added: Jan 18, 2012 Date Modified: Jan 18, 2012
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Editor Review avg: 5 rating
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Email Marketing

This is a free, online textbook offered by Book Boon.'This eBook will focus exclusively on email marketing and the strategies... see more
Material Type: Open Textbook
Author: The Internet Marketing Academy
Date Added: Jan 18, 2012 Date Modified: Feb 18, 2014
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Editor Review avg: 5 rating
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Affiliate Marketing

This is a free, online textbook offered by Book Boon.  'Affiliate marketing is a marketing approach where other people... see more
Material Type: Open Textbook
Author: The Internet Marketing Academy
Date Added: Jan 18, 2012 Date Modified: Jan 18, 2012
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About this material:
Editor Review avg: 5 rating
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Customer Care

This is a free, online textbook offered by Book Boon. 
Material Type: Open Textbook
Author: Frank Atkinson
Date Added: Jan 18, 2012 Date Modified: Jan 18, 2012
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Editor Review avg: 5 rating
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Business Blogs - The Best Social Media Tool For Businesses

This is a free, online textbook offered by Book Boon.  'Many businesses are using social media these days to enhance or... see more
Material Type: Open Textbook
Author: Priya Kanwar, Varinder Taprial
Date Added: Jan 18, 2012 Date Modified: Jan 18, 2012
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Editor Review avg: 5 rating
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Closing the Sale

This is a free, online textbook offered by Book Boon.
Material Type: Open Textbook
Author: Frank Atkinson
Date Added: Jan 18, 2012 Date Modified: Jan 18, 2012
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Editor Review avg: 5 rating
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