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MERLOT II






        

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Materials 81 - 90 shown of 130 results

Advertising and Promotion

The purpose of this course is to lead students in an exploration of fundamental advertising principles and the role... see more
Material Type: Online Course
Author: The Saylor Foundation
Date Added: Jan 27, 2012 Date Modified: Aug 16, 2013
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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Advertising Guidelines

Although this is a commercial site, and a book is offered for sale, guidelines are provided particularly for the Small... see more
Material Type: Reference Material
Author: Edmond A. Bruneau
Date Added: May 17, 2001 Date Modified: May 17, 2001
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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Advertising Laws

This site contains a brief description of the U.S. laws pertaining to advertising. Each of the laws listed is further... see more
Material Type: Reference Material
Author: BusinessLaw.gov
Date Added: Dec 06, 2001 Date Modified: Apr 24, 2012
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

User review 3 average rating
User Rating 3 user rating
Discussion (1 Comment)
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Advertising Personifications - The Inner Doughboy

This is an article that proposes to tell "how an army of admen battle to define and protect the true nature of the Jolly... see more
Material Type: Reference Material
Author: Ruth Shalit
Date Added: May 17, 2001 Date Modified: Mar 08, 2012
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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Advertising Project Reference LIB740

Students read propaganda techniques (taken from a book)and use them to design an advertising brochure (from an interactive... see more
Material Type: Presentation
Author: Unknown
Date Added: Jul 01, 2008 Date Modified: Jul 01, 2008
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Advertising Slogan Hall of Fame

This website is a resource for top advertising slogans used by a variety of companies. There are "top" picks for several... see more
Material Type: Reference Material
Author: Timothy R. V. Foster
Date Added: Apr 20, 2002 Date Modified: Apr 20, 2002
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Advertising Slogan Hall of Fame

This U.K. site has a listing of the ten Hall of Fame ads from 2000 to 2003. Both the slogan and brand are matched. Also... see more
Material Type: Drill and Practice
Author: Ad Slogans.com
Date Added: Jul 19, 2004 Date Modified: Jul 19, 2004
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Advertising Standards in the U.K.

The site of this UK organisation provides a huge amount of information about UK advertising practice. This includes news,... see more
Material Type: Reference Material
Author: Advertising Standards Authority
Date Added: Jan 01, 2002 Date Modified: Jan 08, 2005
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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AdWords

Nowadays the advertising sector takes a big role on Internet. In the near future internet will be the biggest channel of the... see more
Material Type: Presentation
Author: Hazar Umutay
Date Added: May 10, 2010 Date Modified: Mar 04, 2015
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AdWords Express App for Android

'Please note that this app is for AdWords Express, and it will not work for AdWords accounts.AdWords Express helps you reach... see more
Material Type: Assessment Tool
Author: Google, Inc.
Date Added: Nov 26, 2014 Date Modified: Dec 07, 2014
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