Search Materials
Sort materials by
Search Materials
Get more information on the MERLOT Editors' Choice Award in a new window.
Get more information on the MERLOT Classics Award in a new window.
Get more information on the JOLT Award in a new window.
Go to Search Page
Go to Partner Benefits
View material results for all categories
Search all MERLOT
Select to go to your profile
Select to go to your workspace
Select to go to your Dashboard Report
Select to go to your Content Builder
Select to log out
Search Terms
Enter username
Enter password
Please give at least one keyword of at least three characters for the search to work with. The more keywords you give, the better the search will work for you.
select OK to launch help window
cancel help

MERLOT II






        

Refine Your Search:

 
Materials 81 - 90 shown of 194 results

Strategic Marketing

This is a free text-book that can be used in teaching a class on Marketing Strategy.  ISBN: 978-87-7681-643-8The entire book... see more
Material Type: Open Textbook
Author: Andrew Whalley
Date Added: Aug 25, 2010 Date Modified: Apr 11, 2013
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Strategic Marketing"
User Rating for material titled "Strategic Marketing"
Member Comments for material titled "Strategic Marketing"
Bookmark Collections for material titled "Strategic Marketing"
Course ePortfolios for material titled "Strategic Marketing"
Learning Exercises for material titled "Strategic Marketing"
Accessibility Info for material titled "Strategic Marketing"
About this material:
Peer review 4 rating
Peer Reviews 4 rating
User Rating (not rated)
Discussion (none)
Bookmark Collections (none)
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Accelerating Innovation: People, Processes, & Technology

A 1-hour video presentation by Jack Shaw who presented at the 2006 SAP Brazil User Forum in Sao Paulo; topics include... see more
Material Type: Presentation
Author: Unknown
Date Added: Jan 14, 2007 Date Modified: Nov 05, 2012
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Accelerating Innovation: People, Processes, & Technology"
User Rating for material titled "Accelerating Innovation: People, Processes, & Technology"
Member Comments for material titled "Accelerating Innovation: People, Processes, & Technology"
Bookmark Collections for material titled "Accelerating Innovation: People, Processes, & Technology"
Course ePortfolios for material titled "Accelerating Innovation: People, Processes, & Technology"
Learning Exercises for material titled "Accelerating Innovation: People, Processes, & Technology"
Accessibility Info for material titled "Accelerating Innovation: People, Processes, & Technology"
About this material:
Peer review 3.75 rating
Peer Reviews 3.75 rating
User Rating (not rated)
Discussion (none)
Bookmark Collections (none)
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Brand Extension and Stretching

This is a short tutorial that describes the ability of a strong brand name to encourage extension or stretching.
Material Type: Tutorial
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Dec 10, 2008
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Brand Extension and Stretching"
User Rating for material titled "Brand Extension and Stretching"
Member Comments for material titled "Brand Extension and Stretching"
Bookmark Collections for material titled "Brand Extension and Stretching"
Course ePortfolios for material titled "Brand Extension and Stretching"
Learning Exercises for material titled "Brand Extension and Stretching"
Accessibility Info for material titled "Brand Extension and Stretching"
About this material:
Peer review 3.5 rating
Peer Reviews 3.5 rating
User Rating (not rated)
Discussion (none)
Bookmark Collections (none)
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Cross Price Elasticity

The Virtual Learning Arcade is a series of models and simulations on various economics and business topics. Each simulation... see more
Material Type: Simulation
Author: Biz Ed
Date Added: Jun 09, 2008 Date Modified: Mar 04, 2010
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Cross Price Elasticity"
User Rating for material titled "Cross Price Elasticity"
Member Comments for material titled "Cross Price Elasticity"
Bookmark Collections for material titled "Cross Price Elasticity"
Course ePortfolios for material titled "Cross Price Elasticity"
Learning Exercises for material titled "Cross Price Elasticity"
Accessibility Info for material titled "Cross Price Elasticity"
About this material:
Peer review 3.5 rating
Peer Reviews 3.5 rating
User Rating (not rated)
Discussion (none)
Bookmark Collections (none)
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Introduction to Branding

This is a PowerPoint presentation that summarizes the essentials of branding for a product. Covered during the presentation... see more
Material Type: Presentation
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Sep 13, 2013
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Introduction to Branding"
User Rating for material titled "Introduction to Branding"
Member Comments for material titled "Introduction to Branding"
Bookmark Collections for material titled "Introduction to Branding"
Course ePortfolios for material titled "Introduction to Branding"
Learning Exercises for material titled "Introduction to Branding"
Accessibility Info for material titled "Introduction to Branding"
About this material:
Peer review 3.5 rating
Peer Reviews 3.5 rating
User Rating (not rated)
Discussion (none)
Bookmark Collections (none)
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Marketing Mapping and Market Segmentation

This is a free 8 page document produced by The Marketing Process Company. This is a sample of a Marketing Mapping proposal... see more
Material Type: Reference Material
Author: The Marketing Process Company
Date Added: Jul 24, 2004 Date Modified: Mar 29, 2010
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Marketing Mapping and Market Segmentation"
User Rating for material titled "Marketing Mapping and Market Segmentation"
Member Comments for material titled "Marketing Mapping and Market Segmentation"
Bookmark Collections for material titled "Marketing Mapping and Market Segmentation"
Course ePortfolios for material titled "Marketing Mapping and Market Segmentation"
Learning Exercises for material titled "Marketing Mapping and Market Segmentation"
Accessibility Info for material titled "Marketing Mapping and Market Segmentation"
About this material:
Peer review 3.5 rating
Peer Reviews 3.5 rating
User Rating (not rated)
Discussion (none)
Bookmark Collections (none)
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Marketing Terms and Definitions

This is an alphabetical listing of marketing and advertising terms. The definition is provided as well as related terms.
Material Type: Reference Material
Author: About.com
Date Added: Jul 27, 2004 Date Modified: Mar 24, 2008
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Marketing Terms and Definitions"
User Rating for material titled "Marketing Terms and Definitions"
Member Comments for material titled "Marketing Terms and Definitions"
Bookmark Collections for material titled "Marketing Terms and Definitions"
Course ePortfolios for material titled "Marketing Terms and Definitions"
Learning Exercises for material titled "Marketing Terms and Definitions"
Accessibility Info for material titled "Marketing Terms and Definitions"
About this material:
Peer review 3.5 rating
Peer Reviews 3.5 rating
User Rating (not rated)
Discussion (none)
Bookmark Collections (none)
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Strategic Marketing Plan

This is a free 18 page document produced by The Marketing Process Company. This is a sample of Strategic Marketing Plan and... see more
Material Type: Reference Material
Author: The Marketing Process Company
Date Added: Jul 24, 2004 Date Modified: Dec 14, 2009
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Strategic Marketing Plan"
User Rating for material titled "Strategic Marketing Plan"
Member Comments for material titled "Strategic Marketing Plan"
Bookmark Collections for material titled "Strategic Marketing Plan"
Course ePortfolios for material titled "Strategic Marketing Plan"
Learning Exercises for material titled "Strategic Marketing Plan"
Accessibility Info for material titled "Strategic Marketing Plan"
About this material:
Peer review 3.25 rating
Peer Reviews 3.25 rating
User Rating (not rated)
Discussion (none)
Bookmark Collections (none)
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

What is Involved in Building a Brand

This is a short tutorial on how to build brands. Seven main factors involved in building brands are discussed. Also... see more
Material Type: Tutorial
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Apr 17, 2008
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "What is Involved in Building a Brand"
User Rating for material titled "What is Involved in Building a Brand"
Member Comments for material titled "What is Involved in Building a Brand"
Bookmark Collections for material titled "What is Involved in Building a Brand"
Course ePortfolios for material titled "What is Involved in Building a Brand"
Learning Exercises for material titled "What is Involved in Building a Brand"
Accessibility Info for material titled "What is Involved in Building a Brand"
About this material:
Peer review 3.25 rating
Peer Reviews 3.25 rating
User Rating (not rated)
Discussion (none)
Bookmark Collections (none)
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)

Articles on Database Marketing

This is a series of articles that concern database marketing and CRM. Written by Arthur Hughes, the articles concern a wide... see more
Material Type: Tutorial
Author: Arthur Middleton Hughes
Date Added: Aug 25, 2004 Date Modified: May 15, 2005
Pick a Bookmark Collection or Course ePortfolio to put this material in or scroll to the bottom to create a new Bookmark Collection
Name the Bookmark Collection to represent the materials you will add
Describe the Bookmark Collection so other MERLOT users will know what it contains and if it has value for their work or teaching. Other users can copy your Bookmark Collection to their own profile and modify it to save time
Edit the information about the material in this {0}
Submitting Bookmarks...
Peer Review for material titled "Articles on Database Marketing"
User Rating for material titled "Articles on Database Marketing"
Member Comments for material titled "Articles on Database Marketing"
Bookmark Collections for material titled "Articles on Database Marketing"
Course ePortfolios for material titled "Articles on Database Marketing"
Learning Exercises for material titled "Articles on Database Marketing"
Accessibility Info for material titled "Articles on Database Marketing"
About this material:
Peer review 3 rating
Peer Reviews 3 rating
User Rating (not rated)
Discussion (none)
Bookmark Collections (none)
Course ePortfolios (none)
Learning Exercises (none)
Accessibility Info (none)
RSS

Results page 9 of 20
Left Arrow  Prev 4  5  6  7  8  9  10  11  12  13  Next Next Arrow
Jump to page