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MERLOT II






        

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Materials 101 - 110 shown of 135 results

Cross-Media Advertising in Latin America

This website has a number of examples of advertising used in Latin America.
Material Type: Reference Material
Author: Roland Soong
Date Added: Apr 20, 2002 Date Modified: Apr 20, 2002
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Useful material in MERLOT
avg: 3 rating

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Famous Logos

This site provides a listing of well-known logos by company name.  "Famous company logos are perceived and employed as the... see more
Material Type: Collection
Author: Famous Logos
Date Added: Aug 24, 2012 Date Modified: Aug 24, 2012
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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Favorite U.K. Television Ads

This is the personal website of advertising fanatic Andy Savage which features numerous popular UK television commercials... see more
Material Type: Collection
Author: Andy Savage
Date Added: Jul 12, 2004 Date Modified: Jul 12, 2004
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Useful material in MERLOT
avg: 3 rating

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Generating Customer Anticipation without Advertising

Apples history of introducing innovative gadgets creates evangelical customers and eliminates the need for official... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Jan 12, 2012
Peer Review for material titled "Generating Customer Anticipation without Advertising"
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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Going beyond commercials

פעילות חקר בשפה האנגלית. הפעילות עוסקת בניתוח פרסומות תוך התייחסות לשיטות הפרסום באמצעי התקשורת השונים (עיתונות, טלוויזיה... see more
Material Type: Assignment
Author: חגית גלברג, - -
Date Added: Jan 26, 2011 Date Modified: Jan 26, 2011
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Useful material in MERLOT
avg: 3 rating

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In Defense of Advertising

״In Defense of Advertising is a theoretical defense based on the philosophy of Ayn Rand and the economics of Ludwig von... see more
Material Type: Open Textbook
Author: Jerry Kirkpatrick
Date Added: Jun 29, 2011 Date Modified: Jun 29, 2011
Peer Review for material titled "In Defense of Advertising"
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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Introduction to Mass Media

This is a free course offered by the Saylor Foundation.'The purpose of this course, as governed by the textbook at its... see more
Material Type: Online Course
Author: The Saylor Foundation
Date Added: Jan 23, 2013 Date Modified: Jan 23, 2013
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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landscapes of capital

A companion to Landscapes of Capital by Goldman and Papson, this site is an archive of the TV ads referenced in the book. Ads... see more
Material Type: Collection
Author: robert goldman, stephen papson
Date Added: Mar 12, 2014 Date Modified: Jun 22, 2014
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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Lecture Slides for Persuasive Advertising

Lecture slides on advertising principles with links to tools, relevant commercials, print ads, and other sources.
Material Type: Reference Material
Author: Scott armstrong
Date Added: Oct 18, 2011 Date Modified: Oct 18, 2011
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
Editor Review
Very good quality; in queue to be peer reviewed
avg: 5 rating

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Magnify.net

Learn today how to become more tech savvy by watching Magnify.net's videos about cloud-based video curation. Click on their... see more
Material Type: Development Tool
Author: Steve Rosenbaum, CEO and Founder
Date Added: Apr 15, 2014 Date Modified: Jun 04, 2014
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About this material:
Reviewed by members of Editorial board for inclusion in MERLOT.
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