MERLOT Materials

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This activity is based around a free Excel template for quickly and easily running cluster analysis that is available at... see more

A short exercise that walks through the steps associated with installing a CAPTCHA on a WordPress blog.

This is an exercise that enables students to reflect upon their client-based group marketing project experience and... see more

In this marketing exercise, the students will gain an understanding of the complexity of consumer attitudes by reviewing... see more

This is about the Adam Grant interview on Task Significance. Adam Grant says task significance is “having an opportunity... see more

This lesson plan is designed to supplement the “FRED Interactive: Information Literacy” online course available through... see more

Step-by-step instructions on getting a website started in WordPress. It assumes that students have their own domain name... see more

To acquire hands-on experience working in groups to develop and track a short e-mail marketing newsletter using... see more

This exercise walks students through the steps associated with purchasing a domain name and getting web (blog) hosting... see more

KFC has introduced chicken flavored nail polish into their Hong Kong market. This new product (in 2016) is a significant... see more

This activity is designed to introduce students to the for/against of adapting a global firm’s product mix to meet local... see more

This assignment uses the PBS Frontline documentary Merchants of Cool to examine the influence of media on teens and their... see more

If you plan on using Google Analytics, you will need a privacy policy on your website to ensure you are not violating... see more

This is an in-class game/activity, or additional assignment which introduces social class in a consumer behavior course.

An assignment to help students develop their LinkedIn profile for professional networking purposes.

Accounting is the language of business. As a result students must grasp the vocabulary associated with the discipline to... see more

Overview: This assignment provides the opportunity for students to: Compare and contrast the nontax operational features... see more

Preferred format: This teaching activity is designed to be completed in small groups of students or as a class... see more

This assignment exposes students to data on economic growth and development as commonly measured by per capita GDP and... see more

For instructors who foster the traditional approach to teaching principles of financial accounting, these 25 interactive... see more

This depreciation methods activity worksheet models the thought processes students need to emulate in order to determine... see more

This is an assignment using an online break-even analysis calculator, appropriate for any lower level business course.

This is part one of a two-part module. My goal was to develop a small general ledger system that would allow students to... see more

Goal Directed Instructional Design Created for Businesses training on expense reporting via the web