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MERLOT II






        

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Materials 41 - 50 shown of 197 results

Building a Successful Company through Teamwork and Slow Growth

JetBlue CEO David Barger shares his strategies for making JetBlue one of the only recession-proof airlines today. He... see more
Material Type: Presentation
Author: Mindgate Media
Date Added: Jul 06, 2011 Date Modified: Mar 03, 2014
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About this material:
Peer review 4.5 rating
Peer Reviews 4.5 rating
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Discussion (none)
Personal Collections (none)
Learning Exercises (none)
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Business Plans and Marketing Strategy

This site explains what a business plan is and how it is written. A specific outline is provided as well as a description of... see more
Material Type: Tutorial
Author: Alan Chapman
Date Added: Jul 27, 2004 Date Modified: Jan 04, 2011
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About this material:
Peer review 3.5 rating
Peer Reviews 3.5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (6)
Learning Exercises (none)
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Developing a Promotional Campaign

To launch a successful promotion campaign a number of stages will normally be followed through. This module briefly outlines... see more
Material Type: Presentation
Author: Biz/ed - a JISC funded service.
Date Added: Dec 28, 2005 Date Modified: Mar 12, 2014
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About this material:
Peer review 4.5 rating
Peer Reviews 4.5 rating
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globalEDGE Online Module: Developing a Marketing Plan

The globalEDGE Developing a Marketing Strategy Module was created in cooperation with the U.S. Commercial Service, and... see more
Material Type: Presentation
Author: globalEDGE
Date Added: Jul 01, 2009 Date Modified: Aug 09, 2013
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About this material:
Peer review 4.5 rating
Peer Reviews 4.5 rating
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Discussion (none)
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Got Milk Ads

This is a collection of the successful "Got Milk?" ads that have been developed by America's Dairy Farmers and Milk... see more
Material Type: Collection
Author: All About Milk
Date Added: Jun 21, 2001 Date Modified: Feb 16, 2010
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About this material:
Peer review 3.5 rating
Peer Reviews 3.5 rating
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Discussion (none)
Personal Collections (2)
Learning Exercises (none)
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Novartis, commercial strategy for success

This interactive case study has been developed for students to apply their knowledge about how to develop a sales strategy... see more
Material Type: Case Study
Author: Teresa Serra, Claire Bastien
Date Added: Aug 23, 2010 Date Modified: Jun 02, 2011
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About this material:
Peer review 4.5 rating
Peer Reviews 4.5 rating
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Discussion (none)
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Relationship Marketing

This is a PowerPoint presentation regarding relationship marketing. Points discussed include: definition of relationship... see more
Material Type: Presentation
Author: tutor2u
Date Added: Sep 01, 2007 Date Modified: Jun 01, 2010
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About this material:
Peer review 4.5 rating
Peer Reviews 4.5 rating
User Rating (not rated)
Discussion (none)
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Learning Exercises (none)
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The 1997 Census of Manufacturers

This site contains a great deal of information about the Population as well as the Business Sector. The Census of... see more
Material Type: Simulation
Author: U.S. Government
Date Added: Mar 03, 2000 Date Modified: May 05, 2007
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About this material:
Peer review 3 rating
Peer Reviews 3 rating
User review 5 average rating
User Rating 5 user rating
Discussion (1 Comment)
Personal Collections (1)
Learning Exercises (1)
Accessibility Info (none)

WallStreet Executive Library

They thought it would be a great idea if someone created a web directory for the best business information sources.  A... see more
Material Type: Collection
Author: Kurian Mathew Tharakan
Date Added: Jan 17, 2007 Date Modified: Jan 23, 2009
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About this material:
Peer review 3.5 rating
Peer Reviews 3.5 rating
User Rating (not rated)
Discussion (none)
Personal Collections (5)
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We the Media: Grassroots Journalism by the People, for the People

×´Grassroots journalists are dismantling Big Media's monopoly on the news, transforming it from a lecture to a conversation.... see more
Material Type: Open Textbook
Author: Dan Gillmor
Date Added: Feb 18, 2010 Date Modified: Sep 22, 2014
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About this material:
Peer review 4.5 rating
Peer Reviews 4.5 rating
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