http://www.merlot.org:80/merlot/ A search of MERLOT materials Copyright 1997-2013 MERLOT. All rights reserved. Thu, 20 Jun 2013 02:53:55 PDT Thu, 20 Jun 2013 02:53:55 PDT http://www.merlot.org:80/merlot/images/merlot.gif http://www.merlot.org:80/merlot/ 44 34 http://www.merlot.org/merlot/viewMaterial.htm?id=77207 This is a comprehensive approach to formal strategic planning for a large government agency. By working through the guide it is possible to develop a close understanding of how to pursue a formal strategy process. The usefulness of the site is limited by its context (in the US, in a public sector organisation) but this is nevertheless an absolutely essential strategy resource on the Web. http://www.merlot.org/merlot/viewMaterial.htm?id=87734 This is an excellent article that outlines why vision statements and strategic plans are important elements of effective organizations. The article also discusses why many companies fail or avoid formulating effective strategies and visions. A diagnostic model is also included. http://www.merlot.org/merlot/viewMaterial.htm?id=89347 This "dictionary" contains terms that one encounters when conducting competitive intelligence. In addition to the definition of each term, links are provided to additional information, or in some instances, actual cases to demonstrate the concept.One has to register on the site to get to the dictionary, but there is no cost to it. http://www.merlot.org/merlot/viewMaterial.htm?id=77483 These pages are designed for Leaders and Managers who want to:Repair, jump-start or diagnose problems in existing TQM initiatives, or Design and implement their own less expensive and culturally tuned TQM, or Become competent internal consultants to their company's TQM system. http://www.merlot.org/merlot/viewMaterial.htm?id=87780 A brief article that highlights the ways companies can create value added products and services. http://www.merlot.org/merlot/viewMaterial.htm?id=234504 Dynamic... Exciting... Challenging... and Surprising! The 21st century is an extraordinary time for instructors, students, and managers to be involved in the field of marketing. Virtual advertising, multi-channel retailing, eCRM, cashless vending, everyday fair pricing, online coupons, data mining, and brand equity are just a few of the many indications that marketing is racing into a new era. At the same time, many traditional elements of the discipline such as segmentation, new product development, and pricing are growing in importance and use. The combination of the contemporary and the traditional elements of marketing create a truly exceptional topic to study and understand. http://www.merlot.org/merlot/viewMaterial.htm?id=234482 View AberdeenGroup analysis of the most recent global economic, business, and technology market trends and how they will affect your business. http://www.merlot.org/merlot/viewMaterial.htm?id=83050 A free site that provides 312 pages of guidance and over 260 templates (each in MS Word and WordPerfect) for those who prepare briefing notes and briefing books for cabinet ministers and senior executives. http://www.merlot.org/merlot/viewMaterial.htm?id=233598 Few companies gracefully pass sales leads and service information across the barriers of departments and business units. But those that do enjoy substantial rewards. http://www.merlot.org/merlot/viewMaterial.htm?id=234512 Thompson/Strickland/Gamble, Crafting and Executing Strategy 15e presents the latest research and cutting-edge practices. The fifteenth edition continues to provide a solidly mainstream and balanced text, mirroring both the best academic thinking and the pragmatism of real-world strategic management. Focusing on classroom effectiveness, this edition provides even more new examples, new and updated illustrations, more end-of-chapter exercises.