http://www.merlot.org:80/merlot/ A search of MERLOT materials Copyright 1997-2013 MERLOT. All rights reserved. Sat, 18 May 2013 03:25:44 PDT Sat, 18 May 2013 03:25:44 PDT http://www.merlot.org:80/merlot/images/merlot.gif http://www.merlot.org:80/merlot/ 44 34 http://www.merlot.org/merlot/viewMaterial.htm?id=565915 Guy Kawasaki shares effective PowerPoint presentation advice based on the 10-20-30 rule with clear tips on the appropriate number of slides (10), number of minutes (20) and font size (30). http://www.merlot.org/merlot/viewMaterial.htm?id=565846 Effective rhetoric can be extremely persuasive, as shown by Mad Mens Don Draper. In this clip, Don sells his idea for an ad campaign for Kodaks slide carousel, calling it a time machine that takes us to a place where we ache to go again. Even the Kodak executives are moved. http://www.merlot.org/merlot/viewMaterial.htm?id=565874 Written communication lacks the subtle tonalities of the spoken language, as demonstrated in this humorous ad in which a single word is said 15 times with a slightly different meaning each time. Writers must compensate for these deficiencies by providing detail and context and selecting their words precisely. http://www.merlot.org/merlot/viewMaterial.htm?id=565890 Using only dialogue spoken by characters in (copyrighted) Walt Disney films, this humorous video briefly reviews the laws covering copyright and fair use and bemoans the lengthening of the copyright period in the U.S. http://www.merlot.org/merlot/viewMaterial.htm?id=598064 In this film, we’ll explore methods for engaging learners through the experience of a field trip. When students perform meaningful tasks in the field, the activity becomes a form of concrete, experiential learning. This instructional film is from Kansas State University's web-based course, GENAG 721, Occupational and Agricultural Safety and Health Interventions. Copyright 2011, Mitch Ricketts. http://www.merlot.org/merlot/viewMaterial.htm?id=595311 This is a Goal-directed Instructional Design Plan for an Informative Speech. The lesson is intended for high school students and the creator of this assignment use it, specifically, in a required Senior (12th Grade) English class. The lesson culminates in 6-8 minute speeches with PowerPoint presentations, given to the class. The class and the instructor then give the speaker immediate verbal feedback, using the "Sandwich Method" (Positive - Critical - Positive). http://www.merlot.org/merlot/viewMaterial.htm?id=565855 In this scene from the not too distant future, a man tries to order a pizza online, and finds that the cashier knows everything about him. Although this scenario is humorous, it has chilling implications about a future when all personal information is accessible online. http://www.merlot.org/merlot/viewMaterial.htm?id=566009 Art, Copy traces the legacy of groundbreaking artists working in advertising, a field often looked down on as cheap and manipulative. Legendary slogans like Think Different and Just Do It shaped the cultural terrain of the last fifty years, and blurred the line between art and business. Director Doug Pray argues that advertising is a valid medium for artistic expression, with the potential to transform mainstream culture. Focusing on a handful of influential advertising executives, the film defends inspiration wherever it occurs.NOTE: The film must be purchased http://www.merlot.org/merlot/viewMaterial.htm?id=566024 Taylor Mali brings humor to the issue of proofreading your work beyond just using spell-check. He points out that even if youre using correctly spelled words, incorrect grammar can undermine your written work. http://www.merlot.org/merlot/viewMaterial.htm?id=565973 At the 2010 World Economic Forum in Davos, CEOs discuss the corporate use of social media for everything from finding customers to recruiting employees to burnishing their online reputations.