Peer Reviews

Customer centricity is about organizational transformation making the customer the focus for busi...

For this exercise from Great Ideas for Teaching Marketing [https://www.greatideasforteachingmarke...

Organizations in the 21st century need culturally intelligent managers and leaders. The pressure...

Many franchise systems tend to be retail-based. While franchises typically have a greater success...

This course pairs faculty-mentored student teams with enterprises on the front lines of health ca...

Background to the student activity Pringles is a snack brand owned by Kellogg’s, and is sold in o...

This website contains a simulation in a game-like format in which students can review concepts pe...

This is a YouTube-based video in which various methods of evaluating capital investment decisions...

The purpose of this book is to serve as a compendium that contributes to a better understanding o...

This learning material is a collection of articles and tutorials explaining the characteristics o...

This is an interactive exercise that describes average cost and the break-even point. Students ar...

Extracting Real Estate Specific Indices from the Federal Reserve Economic Database (FRED) One of...

This assignment explores what a salesperson needs to know and have in order to be prepared to beg...

This marketing simulation game guides students in decision-making concepts involved with market s...

This case study details the shift made by Walmart in conjunction with their corporate social resp...

This reference material does a side-by-side comparison of coaching and mentoring. Students will l...

The Concise Encyclopedia of Business Ethics aims to provide readers with a useful, concise overvi...

This is a mini case based in Europe which includes expansion to the USA. The concept covers a tea...

This web page describes an experiential activity that can be used to illustrate the four function...

Law for Entrepreneurs is an up-to-date textbook that covers the broad spectrum of legal issues th...

Dismayed by the ubiquity of corporate chains, former MSNBC reporter Hanson Hosein and NBC reporte...

This paper introduces the concept of ethical stewardship and its practical applications for leade...

This video from the CyberWatch Center presents a resume writing and job interviewing tips worksho...

This validated team roles assessment by PsychTests AIM, Inc. offers valuable insights into t...