This book addresses key principles necessary for leadership to improve their communication, regardless of whether this is in schools, clubs, social or religious groups, sports or games. Because the art of management is “getting things done through people”, effective communication is essential in organizations.
The book teaches management principles to tomorrow’s business leaders by weaving three threads through every chapter: strategy, entrepreneurship and active leadership.
Type of Material:
Open (Access) Textbook
Recommended Uses:
Lecture material,
In class discussions,
Team and individual projects
Homework.
Technical Requirements:
Browser used: Mozilla Firefox 108.0.1
Chrome 80–87, Firefox 72–84, Microsoft Edge, Opera 66–73
Download - Adobe for pdf (digital and print)
Identify Major Learning Goals:
Identify and develop the skills essential to better-managing behaviors where organizations are concerned.
Improve leadership communication
Acquire the skills to “plan, organize, and control the operations of the basic elements of [people], materials, machines, methods, money and markets, providing direction and coordination, and giving leadership to human efforts, so as to achieve the sought objectives of the enterprise.”
Target Student Population:
Upper-level management classes
Graduate level management classes
Prerequisite Knowledge or Skills:
Principles of Management
Content Quality
Rating:
Strengths:
The concepts, models, and results are appropriate and complementary. Ten chapters on principles of management are intertwined with the concept of strategy, entrepreneurship, and active leadership;
The content is quite comprehensive and in-depth touching on cross-cutting management matters and issues;
The format is learner friendly, simple, and substantial
Learning goals are provided at the beginning of chapters.
Many cases are dispersed throughout the book to demonstrate communication situations. The cases appear to be from actual situations based on web links provided for reference purposes.
Discussion questions are provided for each chapter or case.
Links to a blog and photos are provided along with other potential ways to expand the material into other relevant areas.
The changing role of management and managers is emphasized along with the nature of managerial work and its evolution.
Concerns:
Overwhelming details that might affect the comprehension of core management principles;
Updating IT-related or affected management principles is essential and critical, particularly that which relates to communication technologies.
It’s not clear if this is supported by appropriate research because there are few or no references, depending on the chapter or case. Some references are not academic.
Potential Effectiveness as a Teaching Tool
Rating:
Strengths:
The teaching-learning goals and consequent uses are easy to identify;
The Principles of Management increase the potential for student learning and promote conceptual understanding;
This e-book can be used in a variety of ways to achieve teaching and learning goals
Key takeaways are included in the chapters
Exercises are included with the chapters
Concerns:
In-depth learning requires further learning material references/resources in various forms and formats.
There aren’t many references so it’s not clear how much research is used
Some of the references are not academic, for example, Google and other URLs are used as sources.
Ease of Use for Both Students and Faculty
Rating:
Strengths:
The textbook provides clear and accurate instructions for use.
The e-book has a consistent layout and is easy to navigate.
The e-book is easily accessible, in working order, and freely downloadable.
The key takeaways are clear
The exercises reinforce the concepts.
Concerns:
The lack of research (references) remains a concern.
More guidance would be helpful in the embedded applications, such as the Help Wanted example, and the Goodwill example; key takeaways do not appear to cover these.
Clarity on copyright matters is needed.
Creative Commons:
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