This site is housed at the Markkula Center for Applied Ethics at University of Santa Clara. The site provides a wealth of information and resources for learning about various perspectives of ethical decision-making. The site has several program areas: ethical decision making, ethics in the news, business ethics, K-12 character formation, health care and bio tech ethics, public policy ethics, technology ethics. This review focuses on one of the business ethic cases, entitled "The Case of Due Diligence."
The major learning goals are to identify the ethical issues in a business situation, in this case, it involves some questionable practice of rewarding stock brokers with special promotional trips for selling a particular fund. The goal is to identify when such actions or policies are ethical issues, and to apply some model of ethical reasoning/analysis to such situations.
Target Student Population:
The student population could be undergraduate or graduate level in business
Prerequisite Knowledge or Skills:
Some introduction to ethics
Type of Material:
Resource and case study
This material could easily supplement a section of a course on ethics, or be used as a stand-alone module on ethics.
Basic browser capability
Evaluation and Observation
Content quality for this module/site is very high. The case material is relevant and grounded in a scholarly approach to deciphering ethical dilemmas. The site presents multiple perspectives for approaching and making sense of ethical issues: the virtue, utilitarian, rights, fairness/justice, common good approaches. The case also walks one through key questions for analyzing the ethical situation.
There are no major concerns regarding quality of content. Instructors would have to provide students an assignment or some sequential guidance on how they should make use of and navigate the site.
Potential Effectiveness as a Teaching Tool
This site and the modules within it lends itself to all sorts of potential uses, both as a supplement in the classroom, or for fully on-line courses. There is a wide range of cases, dealing with business ethics as well as other areas in biotech and technology. An instructor could easily guide students to read the ethical decision making program area to acquire a basic appreciation for various ethical approaches
Again, because the site is of such high quality, one has difficulty coming up with any significant concerns.
Ease of Use for Both Students and Faculty
The site is well designed, organized, and also includes a useful Site Map for navigational purposes.
The site and various pages could be made more visually appealing by providing more graphics, photos, etc.