MERLOT - Multimedia Education Resource for Learning and Online Teaching
Home Communities Learning Materials Member Directory My Profile About Us

Peer Review

Become a Member | Log In

Entrepreneur's Help Page

 

Ratings

Overall Rating:

4 stars
Content Quality: 5 stars
Effectiveness: 4 stars
Ease of Use: 4 stars
Reviewed: Sep 16, 2003 by Business Editorial Board
Overview: This site is a vast resource containing numerous links useful to the aspiring
entrepreneur. The information runs the gamut from how to write a business plan,
to securing venture capital, and immigration law. Additional items include tax
law, marketing research, extending credit, intellectual property, and much more.


It also has an interactive feature which allows the user to converse with other
entreprenuers that have subscribed to the site. Individuals can also submit
their own business plans for critique.
Learning Goals: Because this is a resource site, the learning goals are not specific. The
learning goals are of course to aid the aspiring entrepreneur seeking
information for starting up a new business. An instructor, however, could use
the site by creating assignments and targeting certain links or sections.
Target Student Population: Students in Entreprenuership business programs--undergraduate and graduate.
Prerequisite Knowledge or Skills: Basic business knowledge
Type of Material: Resource
Recommended Uses: As noted above, an instructor could design specific assignments targeting
certain sections on the site, say, for example, Business Planning, or Taxation.
Technical Requirements: Basic browser and Adobe Reader

Evaluation and Observation

Content Quality

Rating: 5 stars
Strengths: There is a wide variety of types of information here.

The information provided in the site is written in easy to understand language,
and informed by academic and business expertise. For example, the links on
writing a business plan are based on sound advice and offer useful tips for the
student-entreprenuer.
Concerns: Since the site has a vast amount of resources, it is difficult to review each
and every link. There are multiple disciplines represented on the site
(Marketing, Taxation, Strategy, Small Business, Law, etc.) so it makes it
difficult to provide an evaluation on the entire contents.

It would be helpful if there were some sort of guide for where to get started
for the entrepreneur.

Potential Effectiveness as a Teaching Tool

Rating: 4 stars
Strengths: The site offers numerous opportunities as a teaching tool. It is really up to
the creativity and adaptability of the instructor. There is so much material on
this site, that it should be fairly easy to create a lesson plan/assignment
targeted to a particular section. It could be tied to a student project on small
business start-ups, venture capital, entreprenuership/business planning, etc.
Concerns: The only concern is how overwhelming the site is in terms of the wealth of
material. However, the site is well designed so that one can navigate quite
easily.

There are no guidelines for "teaching" provided, so the instructor will have to
create assignments for the students.


Ease of Use for Both Students and Faculty

Rating: 4 stars
Strengths: The site is very well organized despite the fact that the page hosts hundreds
of links. The site is divided into useful categories in bold which aids in the
navigation.
Concerns: Without some guidance or direction from an instructor, the student could simply
be overwhelmed or lost in the site. The site is very "busy" and may be
confusing to students.


Other Issues and Comments:
--%>