| Reviewed: |
May 04, 2006 by Business Editorial Board |
| Overview: |
The material presented is a homework assignment designed to get students
thinking about their career goals. In particular, the assignment encourages
consideration of personal selling as a career choice relative to the student's
own goals and preferred working style. It helps students analyze sales jobs and
their interest in pursuing a sales career.
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| Learning Goals: |
The goal for the user is to reflect on career goals and determine the
appropriateness of a sales career relative to those goals. A secondary goal is
to learn more about personal selling as a career choice. It helps students to
understand the characteristics that are necessary in professional sales jobs,
analyze want ads to understand what potential employers desire, and reflect upon
their personal characteristics and preferences for their job search.
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| Target Student Population: |
The target student population is undergraduate students in a Personal Selling
course. This assignment could also be used as part of the sales module in a
Principles of Marketing course.
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| Prerequisite Knowledge or Skills: |
No prerequisite knowledge or skills is required.
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| Type of Material: |
The type of material is a drill and practice assignment.
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| Recommended Uses: |
This assignment would best be used as a homework assignment but could also be
used out-of-class.
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| Technical Requirements: |
No technical requirements are needed to use the material.
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