| Reviewed: |
Mar 16, 2007 by Business Editorial Board |
| Overview: |
A guide to globalizing your e-business by IBM. While the site is created for selling IBM's solutions, there are numerous useful articles and guides as well. A page introduces tidbits of facts and figures about globalization. An introductory guide to locales list deals with how numeric data is handled (formatting, use of separators, groupings, etc.) in different cultures, including a country-by-country guide. There is even an introductory managerial article on what culture and diversity means and why they're important. |
| Learning Goals: |
Provide a non-peer reviewed web site for technical research information. To teach students about E-Commerce by using IBM as an example. |
| Target Student Population: |
Upperclass undergraduate and first year MBA learners. |
| Prerequisite Knowledge or Skills: |
Knowedge of business fundementals such as an Introductory course in business. |
| Type of Material: |
Web page-corporate institutional variety. |
| Recommended Uses: |
This information should be used in Principles of Marketing, E-Commerce and International Marketing |
| Technical Requirements: |
None |
