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Software as a Service (SaaS) - Focus on sales and marketing

Software as a Service (SaaS) - Focus on sales and marketing

This eBook is designed to be a reference to many of the aspects surrounding the Software as a Sales (SaaS) model including pricing models, marketing, legal, processes, and methodologies. However, the emphasis of this e-book is on Sales and Marketing. As a result, it covers many sector related metrics, techniques, and methodologies, a lot of which have evolved over time from either traditional software methodologies e.g. perpetual software as well as newer ideas, resulting from recent technical innovations and the convergence of modern technologies. NOTE: This is a BookBoon publication and you have to provide your email address to access it. In addition, this is a Premium publication which requires that you pay a monthly fee to access all the Premium books. However, you can get a free trial... Show More


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