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MERLOT II




        

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Relationship Marketing

        

Relationship Marketing

Logo for Relationship Marketing
This is a PowerPoint presentation regarding relationship marketing. Points discussed include: definition of relationship marketing, elements of relationship marketing, customer loyalty, examples of RM activities, etc.
Material Type: Presentation
Date Added to MERLOT: September 01, 2007
Date Modified in MERLOT: June 01, 2010
Author:
Submitter: Cathy Swift

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  • Peer Reviews: 4.5 rating
  • User Rating (not rated)
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About

Primary Audience: High School, College General Ed, College Lower Division
Mobile Compatibility: Not specified at this time
Language: English
Cost Involved: no
Source Code Available: unsure
Accessiblity Information Available: unsure
Creative Commons: unsure

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