Electronic Commerce: The Strategic Perspective (2nd ed.)
Peer Review for material titled "Electronic Commerce: The Strategic Perspective (2nd ed.)"
User Rating for material titled "Electronic Commerce: The Strategic Perspective (2nd ed.)"
Member Comments for material titled "Electronic Commerce: The Strategic Perspective (2nd ed.)"
Personal Collections for material titled "Electronic Commerce: The Strategic Perspective (2nd ed.)"
Learning Exercises for material titled "Electronic Commerce: The Strategic Perspective (2nd ed.)"
Accessibility Info for material titled "Electronic Commerce: The Strategic Perspective (2nd ed.)"
Search all MERLOT
Click here to go to your profile
Select to go to your workspace
Click here to go to your Dashboard Report
Click here to go to your Content Builder
Click here to log out
Search Terms
Enter username
Enter password
Please give at least one keyword of at least three characters for the search to work with. The more keywords you give, the better the search will work for you.
select OK to launch help window
cancel help

MERLOT II




        

Search > Material Results >

Electronic Commerce: The Strategic Perspective (2nd ed.)

        

Electronic Commerce: The Strategic Perspective (2nd ed.)

Logo for Electronic Commerce: The Strategic Perspective (2nd ed.)
PDF document This exciting new text provides a strategic marketing and managerial perspective of electronic commerce. The research of the four highly-qualified authors provides the basis for the book, allowing for first-hand experience, varied viewpoints, and relevance.
Material Type: Open Textbook
Technical Format: HTML/Text
Date Added to MERLOT: October 06, 2008
Date Modified in MERLOT: June 03, 2014
Authors:
Submitter: Judy Baker
Keywords: Business, e-commerce, Economics

Quality

  • Reviewed by members of Editorial board for inclusion in MERLOT.
    Editor Review (not reviewed)
  • User Rating (not rated)
  • Comments (none)
  • Learning Exercises (none)
  • Personal Collections (16)
  • Accessibility Info (1)

About

Primary Audience: College General Ed
Mobile Compatibility: Not specified at this time
Technical Requirements:

Can also download entire book as PDF from this site.

Language: English
Material Version: 2008
Cost Involved: no
Source Code Available: unsure
Accessiblity Information Available: yes
Creative Commons: Creative Commons License
This work is licensed under a Attribution-ShareAlike 3.0 United States

Connections





QR Code for this Page

Browse in Categories

Discussion

Discussion for Electronic Commerce: The Strategic Perspective (2nd ed.)

Log in to participate in the discussions or Register if you are not already a MERLOT member.

Return to Top of Page